#1 Business Book Receives A Stunning Revision

Richard N. Bolles, author of What Color Is Your Parachute? A Practical Manual for Job-Hunters and Career-Changers gives his book the biggest rewrite in 25 years, in the same year that the book is already a #1 Business Week best-seller, with over eight million copies in print.

(PRWEB) February 1, 2006 -- There is a new revision of the legendary job-hunting book, "What Color Is Your Parachute?," just out. Well, there is a new revision every year. But this one, the 2006 edition, is the most dramatic rewrite of the book that the author has done in the last 25 years. Richard Bolles worked on this one every day for ten months, researching, re-thinking, and explaining in a new way his ideas, hints, and perspectives--in what has come to be the best-selling job-hunting and career-changing book in the world, now in thirteen languages. It was also a #1 Business Week best-seller last year.

The motivation for such a drastic revision this year was the author's strong conviction that the most dramatic change in the past year has consisted in the various new forms that information has taken: blogs, podcasts, Websites, RSS feeds, TIVo, satellite radio, Webcasts, etc. supplementing the older and more familiar forms. The way the world used to be was the “consumer” being told, “Here is what we’re going to give you; this is what you’re gonna get.” The way the world is now, it is the “consumer” who calls the shots: “Here is what I want; this is the kind of information I want, and in this form, and in this way.”
Commonly “the book” is regarded as one of those alternative forms. Bolles felt that in this new age, even a book must offer, within its covers, alternative forms of information, which the “consumer” can choose between. “ In the 21st Century” said Bolles, “we need a 21st Century form of ‘the book’.”

Accordingly, he divided this new revision of his book into three sections, according to the form of the information therein. The first section, "The Problem," delivers its information in the form of poetry and in short bursts of text. Its guiding, underlying questions with regard to any topic, are: What is the least you need to know? and What is the one key word, here? This section is for readers who need help, and need it fast.

The second section, "The Playing Field," is for readers with more leisure, who want their information in the form of a search for wisdom. Wisdom depends on context and weight, so this section offers in-depth discussion of the job search in the context of current world events, and the forced displacement of millions of people around the globe, by tsunami, Katrina, earthquakes, outsourcing, wars, plus political unrest--and what weight the reader should assign to each challenge facing them, when they are forcibly displaced.

The third section, "What, Where, and How" delivers its information in a form that is interactive. It is for readers who want to be active doers and not just passive readers. So, by means of a series of paper-and-pen exercises, guided step-by-step by Bolles, and using three techniques learned from brain research, each reader is led to do some fun but hard thinking, about who they are, what would be a dream job for them, and how to find their dream.

Beyond the matter of form, this dramatic revision is also packed with new content, developed from Bolles' extensive up-to-date research this past year, such as:

How to transform any job;
Outsourcing fears, realities, advantages, and opportunities;
How to combine three fields to define one ideal career target;
Who gets hired, and why?;
How to build your own personal philosophy of Work,

Plus:
Ten truths about the 21st century job-hunt
Nine steps to identifying your dream job
Six essential warnings about career tests
Three hundred career ideas for those just entering the job market
Fourteen reasons why you might want to move
Three rules for making decisions about the future
Ten tips for successful interviewing
One key word that determines success

###