Colorado Springs, Colo. (PRWEB) February 2, 2006
Since 1989, InsideFlyer magazine has served as the primary sponsor of the Freddie Awards, and has partnered this year with Points.com, Award for Mortgages and Real Estate, Priority Pass, Executive Travel SkyGuide and BookingBuddy.com to present the event for the 18th consecutive year.
"The Freddies are the most recognized awards for frequent travel programs because they give frequent travelers a chance to pick the best programs," said InsideFlyer Editor and Publisher Randy Petersen. "The Freddies continue to grow in popularity. Last year, a record 315,000 frequent flyers cast ballots. This year, we expect that record will be broken."
Voters rate hotel, airline and credit card programs in nine categories: Program of the Year, Best Award, Best Bonus Promotion, Best Affinity Credit Card, Best Newsletter, Best Award Redemption, Best Elite-Level Program, Best Customer Service and Best Web Site.
The Freddie Awards are determined by value voting, a system in which voters rate the value of their program choices on a scale of one to 10. Programs with the highest average score and at least one percent of the popular vote in each category are awarded Freddies. In essence, Freddies are awarded for quality, not quantity.
The awards are named after Sir Freddie Laker who attracted fame (and a knighthood in the United Kingdom) for his pioneering marketing ideas within the travel industry in the 1970s.
Freddie Award balloting is conducted entirely online at http://www.freddieawards.com. Voting concludes on February 28, 2006 at 11:59 p.m. MT. Winners will be announced in the May issue of InsideFlyer magazine and online at http://www.freddieawards.com.