The Zone Video Stores to Install DVmatic Automated DVD Rental Machines on Marine Corps Base

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Marine Corps Community Services (MCCS) has installed 2 fully automated DVD rental kiosks manufactured by ELO Media at Marine Corps Base, Camp Pendleton, California.

ELO Media has formed a relationship with MCCS to provide rental kiosks to the thousands of Marines, Sailors, and family members living on base. Currently, 2 machines are in operation on the base, with plans to install additional machines at other locations if expectations are met. Lane Jones, Director of MCCS Services Division was the spearhead of the initiative. “MCCS currently operates three video rental stores aboard the base and we added the rental kiosks as both a convenience for our customers as well as additional profit generators.”

ELO Media is continuing its expansion by partnering with local convenience store chains and video store chains. “We have found that it is very important to be familiar with the demographics and characteristics of a local market and that already established businesses have higher chances of succeeding. We are very satisfied with our relationship with MCCS.” says, Oren Hon, CEO of the company.

MCCS, operating video rental stores under the name of The Zone is charging $1.99 per day. Results thus far have been very impressive in the short time that the machines have been in operation. Michael Haylett, Manager of the Zone says, “Customers seem to have adapted very quickly to the automated rental process. The rental and return processes are simple and usage is similar to that of an ATM machine, a technology that all our customers are familiar with. Also, it allows for 24/7 access since the machines are located outdoors”.

The DVmatic kiosks have the ability to allow customers to go on-line and reserve their movies at home before going to pick them up at the machine. “This puts an end to the disappointment many customers experience when they show up to rent a movie at a rental store, only to find out that the movie isn’t available” says Hon.

The machines offer subscriptions and promotions allowing customers to either rent single titles or join as members for additional benefits and discounts. Everything is done at the machine level on the customer’s credit or debit card which eliminates the need to fill out lengthy forms or carry another membership card.

ELO Media’s network and machines allows The Zone to monitor their machines remotely and essentially eliminate almost all labor costs associated with running their video stores. “We’re supplementing our store business with the convenience of 24/7 automated rental, which we believe will lead to profitability and will provide a better service to our customers” Jones comments.

ELO Media, founded in 2003, is one of the leaders in the Automated DVD Vending Machines industry. In addition to owning and operating these machines, ELO media offers both individuals and retail business the opportunity to purchase and operate these machines at their locations in order to increase income and add value to their business. ELO Media's goal is to provide movie lovers with the ease and comfort of renting movies 24-hours per day, 7 days per week at DVmatic locations. For more information on ELO Media and the DVmatic please visit http://www.dvmatic.com.

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Gary Halstead