HRmarketer.com Names Kevin Grossman Chief Operating Officer

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HRmarketer.com, the no. 1 marketing and media visibility service for companies selling to human resource decision makers and employee benefit brokers, has named Kevin Grossman chief operating officer (COO). The company also reported record sales and membership growth.

HRmarketer.com, the no. 1 marketing and media visibility service for companies selling to human resource decision makers and employee benefit brokers, has named Kevin Grossman chief operating officer (COO). The company also reported record sales and membership growth.

"Since joining Fisher Vista, LLC in July of 2003, Kevin has played a key role in growing the membership of HRmarketer.com and has provided a key leadership role in all aspects of our business," said Mark Willaman, president of Fisher Vista LLC, the parent company of HRmarketer.com. "Kevin will now assume responsibility for the day-to-day operations of HRmarketer.com."

Mr. Grossman has over 15 years of marketing experience. Prior to joining HRmarketer.com in 2003, Kevin was a marketing consultant with Falcon Strategic Group, a human capital management consulting firm. Prior to that he was with an online recruiting services company, where he was responsible for marketing and PR.

"Suppliers who have utilized our HRmarketer services are seeing a higher return on their marketing and PR activities by generating more visibility and sales leads," said Kevin Grossman, COO for HRmarketer.com. "2006 will be another year of healthy growth for the human capital marketplace, and we look forward to helping HR and benefit suppliers with their marketing and PR needs."

HRmarketer.com also reported record sales growth and membership in 2005, and has now experienced 42 consecutive months of sales growth. In 2005, the company grew membership by nearly 50% and revenue grew 61%.

About HRmarketer.com

HRmarketer is a service of Fisher Vista LLC, a marketing and information services firm focusing exclusively on the human resource and employee benefit industry. HRmarketer combines a database of marketing and public relations information with press release distribution, campaign management, business intelligence and advisory services. The company services hundreds of HR service providers and insurance companies, helping them increase their visibility and generate sales leads.

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: http://www.HRmarketer.com) on behalf of the company listed above.

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Mark Willaman
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