SwapSimple Launches Peer-To-Peer DVD, Video Game, and Book Exchange

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Turn Nancy Drew into Braveheart? New internet service forms a national media melting pot, where cash is not king.

Bringing an end to dust covered books, and 80th home screenings of Tron, SwapSimple Inc. today debuts SwapSimple.com -- a web service giving users the power to instantly exchange their DVDs, video games, and books for more of the same, or something completely different.

“The power here is not simply to save money, but to change the way you look at some of your collections,” said Elliot E. Hirsch, CEO of SwapSimple. “By giving individuals a simple means to quickly and securely exchange the items they have already invested in, all of a sudden your static, dusty bookcase, becomes a dynamic and ever changing entertainment resource.”

Using SwapSimple, users list the items they have and instantly receive what are called “Trade Credits,” which can be immediately used to order other items listed by SwapSimple users all across the country. Insured by SwapSimple’s “Trade Safe Protection,” and supported by fully integrated electronic shipping, all exchanges are monitored by the company. Users ship their items directly to each other using pre-paid United States Postal Service shipping labels which are printed at home on plain paper, and can be tracked through the company’s website.

“It was very important to us to seamlessly integrate shipping into the service,” said SwapSimple VP and Systems Architect, Eric R. Haszlakiewicz. “Not only does our electronic shipping solution enable users to send items out for free, but it also makes the entire shipping process hassle, and error free. Users simply print the shipping label at home, tape it to their package, and drop it in the mail.”

But the benefits of this new exchange service go beyond mere entertainment. With student users at over 400 colleges and universities who frequent the site in order to exchange their expensive college textbooks, SwapSimple provides students with a means to perpetually get the textbooks they need, without having to spend money they just don’t have.

For additional information, contact David J. Goldblatt or visit us at http://www.swapsimple.com .

About SwapSimple Inc.

By eliminating the need to buy and sell, SwapSimple.com's powerful exchange solution gives its users a modern, effective, and lower cost alternative to purchasing the used textbooks, general literature, DVDs, and video games they desire. SwapSimple was founded in 2003 by recent college graduates Elliot E. Hirsch and David J. Goldblatt, and computer engineer Eric R. Haszlakiewicz, and is headquartered in Chicago, Illinois. For more information, visit http://www.swapsimple.com .

Contact:

David J. Goldblatt, Vice President

SwapSimple, Inc.

847-421-1854

http://www.swapsimple.com

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Elliot Hirsch
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