Skinny Bones Productions Partners with SubscribeCast to Release First Movie via Paid Subscription Podcast

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The independent movie "On the Cutting Room Floor" will be released in a serialized "mini-series" format using SubscribeCast's patent-pending paid RSS syndication web application.

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We expect this technology to have a huge impact on the emerging industry that has developed from the release of the Video iPod and other portable media players

Skinny Bones Productions has announced an agreement with SubscribeCast Technologies to utilize a new web application to distribute their films via protected RSS Video Podcast.

Skinny Bones Productions’ first feature-length film, “On the Cutting Room Floor,” has been made available in a serialized format to subscribers for $2 per month via SubscribeCast’s innovative subscription web application. Every week, users will automatically receive 1 episode ranging in length from 5 to 10 minutes. The movie spans 12 parts and will cost a total of $6 via subscription.

“On the Cutting Room Floor,” hailed as “… an inspired piece of Hollywood satire” by, is a dramatic comedy that chronicles the events following the death of a renowned screenwriter.

"We wanted to do something more than just release it on DVD, so we felt this would make a great substitute to the first-run theatrical release. People get to see the movie in any theater they chose, be it iPod, big screen TV, or laptop," says writer/director Jaz Garewal.

SubscribeCast Technologies is a software development firm based out of Tucson, AZ. Recently, they developed a web application that allows media content providers to deliver their products via paid subscription to standard RSS reading software such as iTunes. Up until the advent of this application, there had not been a way to regulate and charge access to serialized RSS delivered content (called “Podcasts”).

With SubscribeCast’s application, content providers can break free of the current technology, which only allows customers to buy media on a pay per file basis.

"We think that this represents a great opportunity not only for delivering movies to customers, but also video and music as well," said SubscribeCast co-founder Eric Baldoni.

The deal is a marriage, of sorts. Skinny Bones Productions founder Jaz Garewal, as well as Skinny Bones executive Chris Wolf, have joined SubscribeCast Technologies as partners. "We expect this technology to have a huge impact on the emerging industry that has developed from the release of the Video iPod and other portable media players," explains Wolf.

Currently, media producers (ie Napster, Rush Limbaugh's Rush24) are only able to offer subscription-based services by having the end user download proprietary software. This new web application eliminates that need and hassle, replacing it with readily accessible RSS technology. Content providers can host and maintain the subscriptions and content from their own servers and customers can use their RSS readers to download updated content just like they were subscribed to a Podcast.

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