THINK Enterprise Powering Digital Subscription of Products for Avantext

THINK Subscription Provides Leading Aviation Directive Distribution Company with Subscription Management Platform

PROVO, UT (PRWEB) February 12, 2006 -- THINK Subscription, the leading provider of subscription management and fulfillment software, today announced that Avantext, Inc. an electronic publisher of aviation regulatory documentation, has licensed THINK Enterprise, THINK Subscription’s subscription management and e-commerce platform, to manage its subscription business.

“Avantext offers airworthiness directives content through physical and digital products that are updated bi-weekly, and it is critical that our subscribers are sent information in a timely manner,” said Michael Limar, VP of Sales, Avantext. “A program that efficiently manages subscriptions to both of these mediums is integral to our success.”

THINK Enterprise, available both as a licensed or ASP solution, allows companies like Avantext to effectively control and commercialize their digital goods and services. Avantext offers more service bulletins referenced by Airworthiness Directives than any other digital source available on the market. Through THINK Enterprise, subscriptions, billing, invoices, recurring revenues and customer reports can be easily managed.

“Avantext has been successful in providing aviation maintenance professionals with critical F.A.A. and manufacturer’s airworthiness directives in a very useful reference,” said Robb Taylor, CEO, THINK Subscription. “We are excited to partner with Avantext and look forward to helping this leader in the technical aviation documentation industry grow their revenue and expand their product reach.”

About THINK Subscription
THINK Subscription is a leading provider of subscription management and fulfillment software to publishers, application service providers (ASP), and new media vendors. Founded in 2004, THINK Subscription has positioned itself as one of the largest and most innovative providers of subscription software. THINK Subscription supports some of the world’s best-known publishing businesses including Nature Publishing Group, Palgrave Macmillan, Blackwell Publishing, Johns Hopkins University Press, Cambridge University Press and Royal Melbourne Institute of Technology. Additional information about THINK Subscription is available at www.thinksubscription.com.

About Avantext
Avantext is a value added electronic publisher of aviation technical documentation, currently offering over 70 electronic products with titles such as The Airworthiness Directives CD research and compliance reporting tool and TechPubs™, featuring manufacturer specific maintenance, service, and other documentation for four of the top seven aircraft manufacturers in the world, including Cessna, Piper, Mooney, Maule, Bell Helicopter, MD Helicopter, and Textron Lycoming Engines. Ordering information and additional product availability can be seen on their Web site at www.avantext.com.

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