Valtera Thought Leaders Contribute Chapters to New Book on Innovative Organizational Surveys

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“Getting Action from Organizational Surveys” includes passages from CEO Macey and other Valtera experts.

Customer satisfaction, benchmarking, and online reporting are the focus of three chapters contributed by Valtera experts in the recently released book, "Getting Action from Organizational Surveys: New Concepts, Methods and Applications." The book, edited by Allen I. Kraut, contains a collection of innovative research in the field of organizational surveys written by industry thought leaders.

Published by Jossey-Bass as part of its Professional Practice Series for the Society for Industrial and Organizational Psychology (SIOP), the book may be purchased online at or

William H. Macey, Ph.D., Valtera’s CEO, co-authored two chapters of the new book. The first explores the relationship between survey data and customer satisfaction, and was written with colleague and Senior Research Fellow, Benjamin Schneider, Ph.D. Macey and Schneider show how different elements of a survey can build on each other to yield actionable data around strategic organizational outcomes. Their pioneering research in linking employee data with customer satisfaction levels is a unique addition to the ‘New Concepts’ section of the book.

Macey’s second chapter, coauthored with Larry D. Eldridge, Ph.D. of Genesee Survey Services, demonstrates the role of normative data in helping organizations get better action from their surveys. It highlights the inherent strengths and drawbacks of various types of norm data, and outlines strategies for choosing the appropriate benchmarks.

Top Valtera consultants, Karen M. Barbera, Ph.D., and Scott A. Young, Ph.D., coauthored a third chapter about the technological advances in online reporting and the implications for survey practitioners. Based on years of experience in survey reporting, Barbera and Young provide an in-depth study of the costs, benefits, and management issues that come with supporting real time reporting capabilities.

"Valtera is committed to the advancement of organizational science through innovation,” said Daniel G. Barney, Ph.D., Chief Strategy Officer at Valtera, “and we’re proud to have several of our best creative minds once again be included among the prestigious contributors to Allen Kraut’s newest book.”

Kraut’s original book, Organizational Surveys, also contained several chapters written by Valtera consultants. The written works are part of Valtera’s continuing efforts to support survey research science, which includes sponsoring a learning track called “Employee Surveys and Organizational Effectiveness” through the Human Capital Institute.

About Valtera

Based in Chicago, IL (Rolling Meadows), Valtera ( is a professional services firm that provides science-based solutions that align people with strategy to organizations worldwide. Valtera solution areas include Assessment and Selection (including Litigation Support), Organizational Surveys and Diagnostics, Performance Management and Service Quality.

Valtera’s flagship software product, SurveySage®, is an end-to-end solution that offers online survey authoring, deployment, reporting, and has out-of-the-box language capabilities to support major world languages. Valtera’s technology suite also includes SelectionSage™ for testing and certification, and 3SixtySage™ for multi-rater feedback surveys. Valtera offers portals, custom software development, and hosting services. The company was founded in 1977.

Media contact: Michael Butler, 847-640-8820,

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.

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