Health Club Marketing and Advertising Now on DVD

Doing business in the year 2006 requires health clubs to embrace technology. The internet has helped thousands of clubs nationwide, increase productivity and the bottom line. Now it is possible for small and mid-sized club owners to receive the same high quality marketing and advertising solutions as the $100 million national chains.

Fair Haven NJ (PRWEB) March 5, 2006 -- All too often in this industry you see gym owners looking for the quick fix. Many times this is caused by the fact that running a health club requires owner to wear many hats. This usually leads to last minute marketing. Owners are hit with deadlines from their ad representative. When they can’t create the right ad, they revert to the file of ‘old ads’ which most of the time failed to work the last time they ran them. Why in the world repeat something that didn’t work the last time? It’s because they feel something is better than nothing. Finally, there is an easy solution.

Technology Provides the Answer

Profit Partners LLC has been delivering marketing and advertising solutions exclusively to the Health and Fitness Industry exclusively since 2003. They have not always relied on technology to deliver their services. Prior to 2003, their consulting clients were all local to the New York metropolitan area. Delivering an intangible like marketing and sales training was a long tedious process. Because of the time and travel involved, they were charging over $30,000 to implement their program into a health club. “The ROI on our service was much more than the retainer fees”, according to Bob Sisk, Co-Founder of Profit Partners LLC. “We needed to streamline our delivery to allow more small and mid-sized clubs to afford this much needed service. In 2005, we were able to use technology to deliver our service more efficiently and effectively. The benefit to health club owners was a substantial price reduction as well as achieving the results for our health clubs faster”. Profit Partners was able to streamline many parts of their system, allowing them to spend their time working with owners on their unique selling points. Training on the components went from twice a month to weekly, but now it was delivered via conference calls and web delivery.

The Foundation Marketing ™ on DVD

Doing business in the year 2006 requires health clubs to embrace technology. The internet has helped thousands of clubs nationwide, increase productivity and the bottom line. The fitness industry has made tremendous strides over the last few years. Profit Partners has made it possible for small and mid-sized club owners to receive the same high quality marketing and advertising solutions as the $100 million national chains. “In a sense, we have leveled the playing field.” Sisk said. Smaller health clubs can now achieve the same impact in the market-place as the mega centers. Too many hard working entrepreneurs watched their revenues disappear when a national chain moved into town. With a proven marketing and advertising system a health club will achieve growth in three areas - new membership sales, membership retention and ancillary sales.

Until now, Health Club owners didn’t have the time to learn how to compete in the marketing arena. Thanks to consulting coupled with DVD training and a years worth of marketing on stored on CD-roms, owners can now get back to competing on service and results. Everyone Wins… especially the members.

About Profit Partners LLC
Profit Partners LLC is headquartered at 492 River Road in Fair Haven, NJ 07704. They are a National Marketing Firm which was founded in 2001.    Since 2003, they have worked exclusively with health clubs and the fitness industry; becoming an industry leader. Their successful programs were launched nationally in 2004. In 2006, they released there own brand for newsletters and auto-responders. For more information on their services or the other benefits they provide, visit www.MyProfitPartner.org or call 732-419-9001.

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