Ensure Your Wedding Entertainment is a Hit

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Entertainment booking web site Gigmasters.com introduces customer feedback.

There is no wedding insurance for a lousy band or DJ. The entertainment you provide can be the deciding factor between your guests forever raving about your wedding or relegating it to just another run-of-the-mill event.

So how do you get it right?

You could take the recommendation of your wedding planner, your reception venue manager, your caterer or your florist, but the chances are pretty good the recommendation comes via a kick-back offer, or because their cousin's garage band needs a break.

Or, you could go to Gigmasters.com, http://www.gigmasters.com, before booking your big event and read reviews from brides who've just come off the best-or-worst party-planning experiences of their lives. Tapping into the omnipotent scrutinizing power of thousands of recent brides, Gigmasters.com now provides detailed customer reviews on the entertainment acts featured on the site. Ranking performers in five categories - overall satisfaction, professionalism, accommodation, overall talent and level of recommendation - the feedback function also features written reviews.

Unlike band testimonials and letters of reference, the customer reviews provided on Gigmasters.com come unvarnished, directly from people who have booked their wedding entertainment through the site. In addition, the reviews are accompanied by audio and video clips of the entertainers' acts to eliminate guesswork in the talent department.

"We request feedback from every one of our customers and we ensure all feedback is posted prominently so prospective customers can make a more educated decision about whom to hire for their own weddings," said Gigmasters.com President Kevin Kinyon.

From the entertainer's perspective, good customer reviews can be an enormous asset beyond their face-value. The Gigmasters.com page-rank algorithm has been configured to drive acts with great feedback to the top of the site's search rankings. Other factors influencing their page-rank are the number of engagements booked and the level of information provided in their online profiles on Gigmasters.com.

"It only makes sense that the entertainers with the best customer ratings should rank highest on our site when a prospective bride types in a search for wedding bands. But, because talent can be extremely subjective, we also determine page-rank based on metrics such as how many times the group has been booked through Gigmasters and the number of audio/video samples the talent has provided," added Kinyon.

For further information contact John Roderick at J. Roderick, Inc. Public Relations, 631-584-5808.

About Gigmasters.com

Bedford, NY-based Gigmasters.com, is the eBay of entertainment, where party planners of every type can find - and preview - the perfect talent for their landmark events. Covering every genre from string quartets to acrobats, the site offers detailed descriptions of every act, along with audio and video clips and client feedback ratings. Founded in 1997 by a pair of entrepreneurs with musical backgrounds, the company has emerged through the dot-com boom and bust as a serious player in the entertainment business. The site currently features over 2,500 entertainers for hire, specializing in weddings, corporate events, club gigs and private parties. For more information, please visit the company Web site at http://www.gigmasters.com.

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John Roderick
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