Ft. Lauderdale, FL (PRWEB) March 9, 2006
Darren Waldholz today announced the acquisition of LockAndKeyEvents.com, the world’s largest organizer of Lock and Key parties, from Cupid.com/Predating, Inc. (http://www.cupid.com). Lock and Key Events (http://www.lockandkeyevents.com) is the leading provider of Lock and Key parties for singles in the U.S. They run local events in 10 cities with plans to expand.
“I am excited at this opportunity to leverage Cupid.com/PreDating’s huge base of event-going singles and their 100+ event coordinators to help roll out these large scale events across many of Cupid.com/PreDating’s regions,” said Lock and Key Events, Inc. President Darren Waldholz about the acquisition.
Eric Straus, President of Cupid.com added: We know how to do online dating and Speed Dating. Darren Waldholz is a genius at organizing and running Lock and Key Events. We need to attend to our knitting; and look forward to helping Darren greatly expand the Lock and Key business.
“The premise of Lock and Key Events is to create interaction among single people at a large scale event,” Waldholz stated. “Many large parties fall short on fulfilling that goal. Lock and Key Events makes that happen. When you go to a nightclub or party, it can be intimidating to approach people. Most quote-unquote Mixers, don’t have people mixing at all. The men and women kind of hang with people they know and don’t interact very much. At Lock and Key events, the whole point is to approach people and now you have an excuse,” says Waldholz. “The stress or potential embarrassment of being rejected on the spot is eliminated."
About Cupid.com, Inc.
Cupid.com is a leading online dating site promoted exclusively through radio advertising in over 200 markets in the US and Canada. Cupid.com also hosts local speed dating events in over 103 cities through its Cupid.com/PreDating,Inc. subsidiary.
About Lock And Key Events
The Lock and Key party concept was originated in 2000. In the past several years, a number of companies, both in the U.S. and abroad have sprung up to offer these events. Lock and Key Events gives singles a chance to “Unlock Their Possibilities.”
Lock and Key Events work as follows: Attendees register for a Lock and Key Event in their city at http://www.lockandkeyevents.com. As people arrive, women are given stylish padlocks to wear around their necks and men are all given keys. Singles are then encouraged to meet and greet each other to see if they unlock. Unlocking reaps chances to win great prizes, and maybe a great new relationship. The game repeats itself throughout the evening so people meet many people, not just those who they unlock with. Each time a lock and key match, the couple is given raffle tickets to win great prizes from sponsors such as cash, cruises for two, dinners, and more. They also receive new locks and keys to go out and surf the crowd all over again.
“Men like it because unlike at a club or bar, they have a reason to approach women without getting any 'attitude’ from them,” says Waldholz, also the South Florida Event Host. “And women like it because they can approach men without giving them the wrong idea.”
For less than the cost of an average date, admission to the Lock and Key Event is just $20-$25, which typically includes a free drink and appetizers.
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