BOULDER, CO (PRWEB) March 14, 2006
Debra Shepard, the exclusive manufacturer and distributor of Earstrings® earrings, the world’s most popular brand of threader earrings, announced today its third successful week of shipping from new company offices in Boulder, Colo. The three-year old business, formerly Earstrings, LLC of Santa Rosa, Calif., relocated to Colorado in February, re-launching under the umbrella group, Debra Shepard, LLC. Earstrings®, as well as the other five brands in the line, will continue to sell by the same name.
“Over the last three years, we have seen consistent triple figure growth of Earstrings® on an annualized basis,” said Debra Shepard president Ryan J. Hurst. “Our lines are so unique that they are not as dependent on the constant fluctuations in the fashion and jewelry industries. For this reason, combined with the expansion of our operations in Colorado, we intend to keep and increase the growth pattern that has made Earstrings® earrings a fashion icon across the country and around the world.”
Earstrings® earrings, which use a thin strand of sterling silver or gold chain to create an alluring and glamorous look without uncomfortable post backings, have appeared in more than 30 fashion magazines since the inception of the business in 2003. Top-name celebrities such as Paris Hilton, Beyoncé, Alicia Keys, Kelly Clarkson and Ashlee Simpson have all worn their favorite pairs of Earstrings® earrings to prominent public events, and the distinctive jewelry has become a hot must-have in VIP gift bags at many high profile occasions, including the MTV Movie Awards, Zootopia, Jingle Ball and Fashion Rocks in NYC.
Debra Shepard brands are now available in over 700 specialty boutiques and gift stores across the US and in Canada and Japan, and separate private label designs are sold in large retailers nationwide. Earstrings®, with more than 20 million hits to date on http://www.earstrings.com, is pursuing new channels for distribution in the UK, South Africa and the Middle East to meet increasing market interest. Currently, Debra Shepard, LLC works with a wide ranging network of international sales representatives to promote and distribute the earrings.
In addition, artist Debra Shepard, the creative genius behind the brand, will continue to design for the business, telling media members this February that she is excited to produce more original designs for the fashion forward company.