Optimize Any Child’s Intellectual Potential

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We are born with hundreds of billions neurons but at about age 12, 80 percent of brain mass disappears when a brain chemical dissolves unproductive and unused cells.

Caregivers can help children build life-long neural connections to minimize the negative impact of brain pruning that occurs at about age 12 in everyone, according to researcher Nancy Heleno who wrote MindExpanse Baby: Discovering Colors , which she is introducing this spring.

By combining recent research in psychology, cognition, parenting, and education, Heleno developed TICL (“tickle”), or Technique for Interactive Color Learning as the basis of her handbook which encourages parents, grandparents, daycare providers and preschool teachers to utilize TICL for teaching colors to the very young.

Heleno said, “We are born with hundreds of billions neurons but at about age 12, 80 percent of brain mass disappears when a brain chemical dissolves unproductive and unused cells.” This process, “pruning,” eliminates any chance of ever using information not properly stored. Regularly used neural pathways, however, are protected during pruning and remain intact. Heleno added, “As a mother I was initially panicked by this information but after researching further, I realized we should celebrate our ability to harness its potential for future generations.”

According to Heleno’s research, three-dimensional learning is innate to our brains. Television, on the other hand eliminates crucial brain reaction and limits the development of the neural networks.

“The beauty of TICL,” she said, “is its simplicity and how it lends itself to brain development, bonding, and creativity. It should be joyful and playful. A young child’s brain development relies on play. Keep it fun.”

Malcolm W. Wilson, Ph.D., Senior Vice President Emeritus, California Polytechnic State University, asserts “Ms. Heleno has written an important document for anyone who works with young children. The changes in our society over the last half century have robbed several generations of much of their potential. Ms. Heleno has given us a way to take back what has been lost. She makes a persuasive argument based on well-affirmed learning theories and current scientific investigations.”

MindExpanse

MindExpanse offers books, toys and other products to engage parents and caregivers in igniting intellectual power in infants and toddlers. Founded in 2005 by Colorado-based author and researcher Nancy Heleno, MindExpanse products incorporate the latest brain-development research for maximum impact and maximum fun.

Contact: Lauri Gross

440-834-0656

http://www.MindExpanse.com

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