UKBetting Online Casino Unveils New Look Site

Operating since 2003 ukbettingcasino.co.uk (part of UK Betting PLC), has unveiled a brand new site and promotions programme to advance player acquisition, conversion and retention.

London, UK (PRWEB) March 19, 2006 -- Ukbettingcasino.co.uk (http://www.ukbettingcasino.co.uk) has updated its image and player offerings to establish itself as a leading UK online casino brand. Players and potential new players visiting the site should find it much more ‘user-friendly’. There are download options available on every page, previews of the games available on the software, rules for all the games as well as information on latest winners and latest promotions. The colours and imagery used on the site clearly indicate that the casino caters for online casino players in the UK.

Since it was established in 2003, ukbettingcasino has not changed much either in terms of image or player offers. According to the new Head of Marketing for ukbetting casino and poker, Nicky Getley, the redesigned ukbetting casino site has been long overdue. “The online gaming industry is dynamic and in order to remain competitive a brand has to evolve. In our evolution process, we consulted both players and casino affiliates on an ongoing basis as both play a vital role in the success of our product and branding,” stated Ms. Getley.

The new promotions programme for players include weekly cash-back offers on games UK online casino players prefer but rarely get promotions on from other online gaming establishments such as European Roulette, Baccarat, Craps and Blackjack. There are also various other means for players to earn money back and earn extended play. Ukbetting also operates a poker room (http://www.ukbettingpoker.co.uk) where players can log in using their casino account once they have downloaded the poker software. The launch of the redesigned poker site is due to take place in Summer 2006.

UK Betting plc (UKB) operates the UK's leading sports content and betting sites including www.totalbet.com. Download casino and poker products have been offered on these sites since 2003 with software supplied by Wagerlogic (a subsidiary of Cryptologic). The UKB portfolio of sites includes www.sportinglife.com the original multi-sports web site that provides the fastest news, scores, results and reviews for all major sports including football, racing, golf and rugby and cricket to name but a few. It's sister sites www.sportal.com and the www.bettingzone.co.uk deliver leading edge interactive sports content and independent betting news, preview, analysis, selections and stats respectively. Common shares of the company are listed on the London Stock Exchange main markets - (UKB).

Visit the ukbetting casino and poker sites at http://www.ukbettingcasino.co.uk and http://www.ukbettingpoker.com.

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