Incredible Discoveries Launches Infomercial for Black & Decker Infrawave Speed Oven

Market test being coordinated in anticipation of major national launch.

DEERFIELD BEACH, FL (PRWEB) March 19, 2006 -- Incredible Discoveries, an industry leading DRTV marketing and production company, announced today that they have completed the production of a 28:30 minute infomercial promoting the Black & Decker Infrawave Speed Oven. The infomercial is scheduled to launch March 18th on a one-week national market test, and is being coordinated and managed by Incredible Discoveries.

“We are extremely excited about the potential for this product because of its truly revolutionary technology and the impact this product will have on how people prepare food in the kitchen.” said Doug Campbell, Vice President of Funding for Incredible Discoveries.

Incredible Discoveries will analyze the results of the test, make appropriate adjustments and prepare for a major national market release as part of their partnership with Black & Decker to promote the Black & Decker Infrawave Speed Oven.

Incredible Discoveries, a division of Immediate Capital Group, is a fully integrated production and marketing company that specializes in long-form infomercial development. ICG co-funds media ventures involving half hour infomercials and offers funding opportunities for manufacturers to launch products via multi-media venues. ICG hosts a team of dynamic professionals with years of direct response ingenuity and expertise. Their unique and fresh approach to infomercial programming has facilitated partnerships with some of the largest agencies and manufacturers in the world.

###