Burst Media Named WebAward Sponsor by the Web Marketing Association

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Burst Media has been named a 2006 sponsor of the Web Marketing Association’s 10th annual WebAward Competition. The WebAwards is the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site.

Burst Media has been named a 2006 sponsor of the Web Marketing Association’s 10th annual WebAward Competition. The WebAwards is the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful Web site. It recognizes the individual and team achievements of Web professionals who create and maintain outstanding corporate Web sites. The 2006 WebAward Call for Entries will begin April 2, 2006 at http://www.webawards2006.org.

"We are pleased to have Burst Media helping us to promote the WebAward Competition again this year," said William Rice, President of the Web Marketing Association. "Burst's network of sites has given us outstanding reach for our advertising campaigns. Burst Media makes it easy for us to execute and analyze our advertising strategy on many sites that would normally not be available to us".

"Helping support the online marketing community is an important part of Burst Media's philosophy," said Jarvis Coffin, President and CEO of the Burst Media. "As a past WebAward winner, we recognize the value of participating in a program such as the WebAwards. Winning a WebAward not only provides valuable feedback from expert judges, but also gives companies a valuable marketing tool and shows company management that their Internet investments are on the right track. We are pleased to support the efforts of the Web Marketing Association and the WebAward program."

More than 2,300 sites from 33 countries were adjudicated in 93 industry categories during last year's competition. Entries are judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology. The competition is judged by a team of independent Internet professionals representing a variety of relevant disciplines of Web site development. Judges included members of the media, advertising executives, site designers, creative directors, corporate marketing executives, content providers and webmasters.

The 2006 WebAward Competition current sponsors include BURST! Media (http://www.burstmedia.com), SimpleFeed (http://www.simplefeed.com), Register.com (http://www.register.com), NewsUSA (http://www.newsusa.com), AdTools Inc(http://www.adtoolsinc.com., Small Army (http://www.smallarmy.net), Perseus Development Corp (http://www.perseus.com) and PRWeb (http://www.prweb.com). Media Sponsors include Website Services Magazine (http://www.websiteservices.com), AdRants (http://www.adrants), MarketingVox (http://www.marketingvox.com), MediaPost (http://www.wediapost.com), eComXpo (http://www.ecomxpo.com), Ad:Tech (http://www.ad-tech.com) and Macworld (http://www.macworldexpo.com).

The Web Marketing Association thanks all of its sponsors for helping to make this annual competition possible.

About the Web Marketing Association

The 10th annual international WebAwards (http://www.webaward.org) competition sets the standard of excellence in 97 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit http://www.webawards2006.org.

About Burst Media

Burst Media (http://www.burstmedia.com) is an Internet ad services and online ad sales rep company that delivers more than 4 billion advertising impressions for over 4,000 websites every month, Burst reaches approximately 1 in 3 people online and is among the 15 largest online media properties in terms of unique visitors and reach. By providing thousands of web publishers with tools and expertise from ad sales to email newsletter tools and community forums for learning, Burst helps publishers generate sustainable revenue. Burst also markets AdDesktop, a competitively-priced, ASP ad management solution that helps web publishers securely target, serve, track and report the performance of online advertising campaigns. The company, founded in 1995, is based near Boston, and was recently named the 11th fastest growing private company in Massachusetts by the Boston Business Journal.

For more information contact:

William Rice

President, Web Marketing Association, Inc.

860-558-5423

George H. Simpson Communications for Burst Media

(212) 309-9068

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