Egyptian Magic, Inc., Signs Etruria Group as Exclusive Scandinavian Distributor for Egyptian Magic Skin Cream

The makers of Egyptian Magic Skin Cream, widely endorsed by the fashion industry as an all-purpose healing skin cream and beauty aid, today announced an agreement with Stockholm-based Etruria Group to be the exclusive distributor for Egyptian Magic in Scandinavia.

Washington, DC (PRWEB) March 24, 2006 -- Egyptian Magic, Inc., announced today that it had reached an agreement with Stockholm-based Etruria Group to be the exclusive Scandinavian distributor for Egyptian Magic All-Purpose Healing Skin Cream.

"As Egyptian Magic (http://www.egyptianmagic.com) has gained in popularity around the world, we have tried to find the best distributors possible to represent the product in these new markets," explained Lord-Pharaoh ImHotep-AmonRa, CEO of Egyptian Magic. "We are pleased to have attracted a company like this to help us break into Scandinavia," he added.

A UNIQUE PRODUCT
Etruria Group (http://www.etruria.com) CEO Annika Westman said she was equally excited to add Egyptian Magic to Etruria's line of cosmetics and health products, as well as selling it online through the Accessora online boutique (http://www.accessora.se).

"Egyptian Magic is a unique product in that it gets such strong endorsements from the fashion elite, such as Madonna and Gucci Westman, as a beauty aid, yet it also has a worldwide clientele of everyday people who swear by it for every kind of skin problem, such as healing scars and treating eczema," she said.

ABOUT EGYPTIAN MAGIC SKIN CREAM
A blend of all natural products, including beeswax, bee propolis, bee pollen, honey, and olive oil, Egyptian Magic has received countless endorsements from the fashion press, including Vogue, Glamour, Harper's Bazaar and Allure magazines, and ABC's "The View."
Egyptian Magic is distributed in the US and Canada through retailers such as Wild Oats Markets, Whole Foods Markets and numerous speciality drug and cosmetics retailers. Worldwide the product is sold through distributors in Japan, the UK, Australia, Germany and Scandinavia.

ABOUT EGYPTIAN MAGIC, INC
In business for more than 15 years, Egyptian Magic, Inc., produces and sells Egyptian Magic All-Purpose Healing Skin Cream from its offices in Washington, DC.

ABOUT ETRURIA GROUP
Etruria Group is a beauty and accessory brand distributor on the Scandinavian market, representing a select group of brands and products with strong brand value or a unique design or function. Etruria Group enters partnerships with suppliers that offer exclusive distribution and long term partnership, as well as co-operations that include distribution, marketing and brand communications.

ABOUT ACCESSORA.SE
Accessora is an online boutique offering beauty products and women’s fashion accessories from brands and designers that can be hard to find on the Swedish market, in combination with a few well-selected strong designer brands.

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