Premier Outdoor Furniture Now Available in US at

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Lafuma Furniture, French Manufacturers of the Original Zero- Gravity Outdoor Recliner launches into U.S. Market.

Lafuma Furniture, popular in Europe since 1954 for its premium, lightweight and durable outdoor furniture, is now available online at for U.S. outdoor enthusiasts to enjoy. The stylish and comfortable furniture line includes Zero Gravity Recliners, camp chairs, butterfly chairs and lounge chairs. While designed for uses such as camping, RVing, hanging out by the pool, or watching sporting events, Lafuma’s chairs are also stylish enough to furnish lofts, dorm rooms, patios or decks.

Lafuma, the 85 year-old French manufacturer of outdoor equipment, selected Niche Retail® to design and manage the website, found at

Niche Retail, LLC, an online retailer, focuses on specialty websites varying from one product category, or in this case, one brand, to targeted customers. Their websites have stood out from other e-commerce stores by offering customers in-depth information including education, honest customer reviews and comparisons, along with highly praised customer service.

Lafuma Furniture’s General Manager Guillaume Linossier said, “We selected Niche Retail for its reputation of high-quality customer-centric website stores, coupled with outstanding customer service.”

Soon Niche Retail will offer the widest online selection of Lafuma Furniture in North America, as well as the entire Lafuma parts and accessories line - providing the most efficient customer service for this category of products in the U.S. market.

“By simplifying the research and buying process and offering customers a personalized shopping experience, we hope to stand out from the crowd of online retail sites,” said Niche Retail Partner Tyler Smith. “We’re thrilled to now be working with Lafuma!”

Niche Retail also differentiates itself from other online retailers with free shipping, custom embroidery, same day order turn-around, and a trademarked “No Worries” return policy - offering customers the ultimate online shopping experience. Visit for links to all of their Web stores.

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Jeffrey Wedren