OTAir Launches Digg-Style Community-Edited Mobile News Site

OTAir, a mobile marketing and media firm, launched a web site that features news about anything mobile, such as cell phones, mobile marketing, games, ringtones, and wireless carriers. Similar to the Digg.com community news site, the content at mobile.crispynews.com is submitted and edited by anyone and promoted by everyone.

Richmond, VA (PRWEB) March 28, 2006 -- OTAir, a mobile marketing and media firm specializing in text message marketing, launched a blog/forum/community-edited news site at http://mobile.crispynews.com. The site goes beyond the typical single-perspective nature of most company blogs and enhances participation of site visitors by allowing for extensive community involvement.

Everything Mobile From Everyone
The site, powered by CrispyNews, enables the general public to share and promote news, opinions, reviews, how-to guides and more for anything related to mobile technologies. If it has a URL, it can be shared. The submitter has the ability to editorialize the shared content and site users collectively promote the shared content to popular and headline status, similar to the Digg.com community.

Community Interaction
If it does not have a URL, it can still be shared. Site users can comment on news articles posted by others. Additionally, users can use the site's forum to create discussion topics or comment on those of others.

OTAir Blog
OTAir staff will occasionally utilize the site's forum as a blog to unveil OTAir initiatives, for text messaging education, to highlight mobile marketing and media news and more.

Benefits
It's free to join and become a contributor to the site. Participation will enhance user understanding of mobile technologies, as well as, give each person the opportunity to assist others in their learning. The site will serve as one source users can count on to stay up to date on what's going on with mobile technologies and read what others have to say about the latest devices, content, applications, companies and more.

Visit http://mobile.crispynews.com for more information.

About OTAir LLC
OTAir is a Richmond, VA based mobile marketing and media firm specializing in text message marketing. OTAir empowers consumers with the ability to actively engage the promotion of a product, service, event, company or organization they are interested in. OTAir's services extend the message and impact of traditional marketing media with instant information or coupons directly to the user's cell phone and with additional information at the user's OTAir.com inbox. Advertisers simply reserve one or more exclusive keywords with OTAir and place a call to action on their marketing for the mobile user to text the keyword to 68247 (OTAIR). Engagement of the ad by the user permits the advertiser to follow up with the user with periodic alerts and promotions. A specialized service for the real estate industry to increase house sales is also available.

Media Contact:
Jim Washok
OTAir LLC
11232 Patterson Ave.
Richmond, VA 23238-5011
804-750-2058 / 888-898-8247
http://www.otair.com

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