Former Affiliate Network Exec Tells All in New Book: The Affiliate Code

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ICCWorldWide Publishing Releases The Affiliate Code: a new, fictional work that details the ugly reality of Internet success.

The Affiliate Code book (http://www.theaffiliatecode.com/) by Anonymous tells the fictionalized story of a California technology company that will do anything to bring in the big publishers and advertisers to their affiliate network. The author reveals all of the dirty secrets of the business and shares shocking revelations that will stun affiliates, merchants and other affiliate networks.

Find out from an insider - he spent nearly ten years juggling company loyalty, interests of publishers vs. advertisers, and industry opinions on Internet message boards.

The story begins back in the late 90s. While in Minneapolis on business, Harvard MBA Tim Pinford receives an urgent late-night phone call: his colleague has a business epiphany and they must meet immediately.

They convene at the hotel bar where Pinford's co-worker, Len Finley, is sipping an umbrella drink and sketching a baffling cipher on the cocktail napkin.

While working to solve the enigmatic riddle, Pinford is stunned to discover that it is actually the logo for the company where he will spend the next nine years.

The fictional work, based on the real history of an affiliate marketing powerhouse, will keep readers riveted.

In a breathless race through Silicon Valley, New York City, and beyond, Pinford and Finley match wits with two industry competitors, who seem to anticipate their every move.

Unless Pinford and Finley can grow their business beyond small clients with bad business plans, the secret of the cocktail napkin -- and a lot of VC money -- will be lost forever.

The Affiliate Code heralds the arrival of a new breed of lightning-paced, intelligent thriller - utterly unpredictable right up to its stunning conclusion.

Author "Anonymous" is a graduate of an Ivy League University and spent more than nine years as an executive of an affiliate network. After spending most of his career at the affiliate network, he recently retired, and now he is ready to lift the kimono.

The Affiliate Code (ISBN: 097335741X) priced at $19.99 will be available at major retail stores on April 1, 2006. For more information visit http://www.theaffiliatecode.com/.

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Loof Lirpa