Naks Mobile Offers Gary Valenciano Mobile Content for US Subscribers

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Naks Mobile -- First Filipino mobile entertainment service in the US.

Next Ideas Inc., operator of the Naks Mobile Service (http://www.naksmobile.com), the first mobile entertainment service for Filipinos living in the US, announced that it has signed a global agreement with leading Filipino vocalist Gary Valenciano to produce and distribute Gary V’s content to mobile phone users.

As part of the agreement, mobile phone subscribers in the US can have access to a whole spectrum of Gary V content such as polyphonic ringtones, voicemail greetings, voice ringtones, voice ringback tones, screensavers, wallpapers, themes and SMS text alerts and infotainment.

"Going mobile is the next big step for big name artists like Gary V. It’s an effective way to extend their reach to fans around the world," commented Chris Moya, CEO of Next Ideas. "By providing mobile content through Next Ideas’ mobile portals, such as Naks Mobile, artists can build stronger relationships with their fans and most importantly remain close to them using a very interactive platform. Mobile content is truly the next leap in the entertainment evolutionary process and is the fastest growing entertainment medium."

Original content of Philippine music icon Gary V will initially be made available through Naks Mobile’s distribution network of carriers and media partners including Cingular and T-Mobile USA and Naks Mobile’s own web site, http://www.naksmobile.com, and SMS using the service’s short code 98556. For more information, please visit the Naks Mobile website at http://www.naksmobile.com.

The retail price of the Gary V content will range from $0.99 to $2.50 per download. A forthcoming SMS text subscription package will be available for special Gary V SMS text alerts and infotainment.

Filipinos represent the third largest ethnic group in the US with over 3.2 million people. With an average household income in excess of $65,000, the spending power of US Filipinos is estimated at over $35 billion per year.

About Next Ideas Inc.

Next Ideas Inc. is a publisher of wireless entertainment content and applications, including ring tones, ringbacks, images, infotainment, games and other content. Next Ideas’ content and application portfolio is based on original and licensed intellectual properties. Next Ideas distributes its content through wireless carriers in the United States. For additional information or to learn about other services, please visit our websites at http://www.nextideasmobile.com and http://www.naksmobile.com.

© 2006 Next Ideas Inc. All rights reserved. Next Ideas, Naks Mobile and other trademarks, service marks and logos are registered or unregistered marks of Next Ideas Inc.

Contact:

R. Chris Moya

Phone: 203-563-0613

Cell phone: 632-917-807-3680

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