Portland, OR (PRWEB) April 6, 2006
BNTouch Mortgage, a leading CRM and marketing solutions provider to mortgage originators has announced a strategic partnership with industry expert Sue Woodard to provide subscribers with professional marketing content. With the addition of Woodard’s content, BNTouch is further positioning itself as a premium turn-key solution for loan originators in the mortgage industry.
“With Sue Woodard’s content, we can now truly say that we offer all the tools a loan officer needs to successfully market themselves in today’s highly competitive environment,” commented Dan Itkis, the CEO of BNTouch. “When we first began offering automated marketing solutions, we used to leave it up to our subscribers to generate most of their own marketing content, but with Sue Woodard’s campaigns and letters, we can supply our subscribers with highly effective marketing content that is ready for use. In conjunction with our other lead generation and sales tools, we have become the only solution on the market that can offer a mortgage originator everything they need to successfully run their business.”
Sue Woodard is a top home loan originator, national sales trainer, and Vice President of the Mortgage Market Guide; a service which provides timely market updates, alerts and education to over 14,000 of the nation’s best loan officers.
In commenting on the importance of having a CRM solution in place, Woodard responded that “No matter how much you know, how much you care, or how good your intentions are...the bottom line is that none of it counts, unless you are consistently communicating with value to your clients, prospects and referral partners. Having an automated CRM system working for you...even when you are not working...to save you time, money and ensure your success into the future is an absolute must."
The new content consists of both marketing campaigns and letters that originators can use for both their borrowers and referral partners. “This is good content and it is packaged in BNTouch for immediate use,” responded Itkis. We know it’s good content because it is the same content Woodard used to build her own highly successful referral based origination business, and it is the same content others have used to build businesses of their own. This content has been tested and it works.”
BNTouch will begin making Woodard’s content available to new subscribers for free as part of a promotion during the month of April.