OverstockArt.com Reformatting To Provide Better Customer Service

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The online retailer of handmade oil paintings is looking to enhance customer satisfaction by improving communication in conjunction with a comfortable return policy.

Amidst growing customer care concerns in the online wall art market, OverstockArt.com is enhancing its customer service department in order to strengthen customer confidence and loyalty.

According to Dawn Kail, customer service manager at OverstockArt.com, many Web customers are citing concerns of "sub-par" quality, cosmetic variations in art purchased online due to a lack of information from customer service departments. With a move to increase attention to personal customer relations, Kail says OverstockArt.com is finding ways to erase those fears.

"I understand the reservations some people may have in purchasing paintings over the Internet," Kail said. "What we’re doing now at OverstockArt.com is helping erase those fears by providing more technical and more design assistance through actual contact and follow-ups on sales, expediting the shopping process and letting customers know that there is a person behind the website that can be contacted easily."

In addition to the toll free phone assistance, OverstockArt has implemented a new online assistance system enabling live customer care communication directly from the OverstockArt website. Now you can receive one-on-one chat assistance in real-time.

Kail says she believes her goals of providing superior customer service at OverstockArt.com reflects the company's overall dedication to facilitating customer retail activities while shopping online.

David Sasson, founder of OverstockArt.com has decided to raise the bar even further by extending the company's return policy to 45 days. By implementing the extended return policy he hopes that customers will feel confident shopping on OverstockArt.com. "I just don’t want anyone to feel like when they push that submit button they might get stuck with artwork that they don’t like or doesn’t match their decor. If the artwork is not what the customer expected we encourage our customers to either return it and find something else or simply get his/her money back. We want our customers to be excited about the art they acquire and enjoy our oil paintings for many years." Sasson said.

"That’s basically what we're all about," Kail said. "We provide affordable home décor solutions, but at the same time, we do it with great customer service and dedication to individual needs – something a lot of our competitors seem to be leaving out."

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Amitai Sasson
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