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Remix / Mashup! Sente Recordings Puts it's Artist's Material up for Reinvention

Believing that restricting use and privileges of how people choose to listen or interact with their music only promotes further piracy, recording label Sente Recordings knocks down the wall and encourages listeners to re-distribute and even alter the songs of their artists.

Elizabeth, NJ (PRWEB) April 9, 2006 -- Let's face it. An era has ended. The old and outdated model that the music industry is still trying to cram down people's throats is hanging on for dear life. We can either hang on or let it go and embrace the coming wave.

Sente Recordings has made two tracks from Electronic Rock act The Atomics available for remixes and mashups with limited rights being reserved. Under a Creative Commons agreement, anyone can download all the parts of each song, alter them, redistribute them, and ask for consent to make the recording commercially available if they wish. Sente sees what Lawrence Lessig has called "Remix Culture" of "Free Culture" as a breath of fresh air and a refreshing encouragement of a culture based on the free and open exchange of ideas and not the terrible threat or "end of intellectual property" that some have made it out to be.

"Copyright has been, in the past, a license to monopolize in various sectors," says Sente Recordings founder Chris Rubix, " electronics, pharmaceuticals, and performing arts all operated with the support of the principle 'if you trespass on this property, we'll sue'.In the process these restrictions stifle creative innovation and interpretation. Look at what happened to The Verve nine years ago. The use of that small Stones sample cost them all their publishing to The Stones' lawyer. I didn't particularly think the Stones sample made the song.But that's copyright and that's been the standard operating procedure. I think the time of the artist's version being the "final version" are ending and what we'll see is more of how information used to be exchanged through storytelling or how jazz musicians rework a song. Through each interpretation the interpreter adds or subtracts but the main idea or a part of the original idea remains within the new creation."

Th Atomics songs "I Wanna Be Your Boy" and "Tropic Of Capricorn" are the first to be made available on the Sente Recordings website. These songs will also be made available through the Creative Commons in the near future. Sente has added a messageboard to it's website so that people can post up their remixes or mashups and openly collaborate and give each other feedback. More songs will be made available during the course of the year. "I think it would be great if more labels and artists opened up and did this," adds Rubix,"songs would no longer be static but evolving processes with limitless potential."

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Christos Haligiannis
Sente Recordings
908-764-3342
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