Scribe Insight and SalesforceEnhance Efficiency at ADESA, Inc.

With Scribe Insight’s data integration capabilities ADESA is able to get more from their Oracle and Salesforce applications.

BEDFORD, NH (PRWEB) April 12, 2006 -- Scribe Software Corporation, a provider of data migration and integration software technology for leading Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) systems, today announced its success in improving the efficiency at ADESA, Inc.

ADESA, Inc.’s (www.adesa.com) primary business is auctioning used and salvaged vehicles. With almost 57,000 customers, and 11,000 employees, their systems have to be as well run as their auctions. They realized they needed a more comprehensive and accessible way to get to their data, housed in both Oracle and Salesforce. The goal of a national database was successful with Salesforce, but the ability to quickly and easily retrieve data from their Oracle application fell far short of what was necessary.

Implementing Scribe Insight and the Scribe Adapter for Salesforce has allowed ADESA’s Customer Service Representatives (CSRs) to experience a dramatic improvement in the level of service they can provide to their customers. “Now that our Customer Service Representatives have access to this data, they can make more meaningful phone calls to exactly the right people…which results in better customer care,” said Frank Scott, ADESA’s CRM Integration Manager.

“Scribe Insight and the Scribe Adapter for Salesforce was intuitive and easy to use,” explains Frank. He attended training from Scribe and used the support to get Scribe implemented. “The training and support from Scribe was better than excellent,” said Frank. Scribe serves as the bridge between Oracle and Salesforce. With this success under its belt, ADESA is now looking to use Scribe to integrate other data sets into Salesforce.

To read the complete success story on ADESA, Inc. please visit: http://www.scribesoft.com/ResourceCenter/SuccessStories/adesa.pdf

About Scribe Software Corporation (www.scribesoft.com)
Scribe Software Corporation provides data migration and integration software solutions that put CRM and ERP to work for its customers. Scribe's products make it possible for companies to sell more and provide better customer service by creating one complete view of the customer. Scribe Software is a privately held corporation headquartered in Bedford, New Hampshire and was founded in 1996.

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