Pfeifer Studio Announces Launch of Blog Offering Free Interior Design Advice

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Pfeifer Studio promises to deliver free design advice to retail buyers and a chance for their clients to show off designs from Pfeifer in their own homes.

Today Pfeifer Studio, announced the launch of a new design blog offering advice to retail buyers on a range of interior options that before required hiring an expensive Interior Design Consultant. For those lucky enough to own an original piece from Pfeifer, the design studio’s new photo sharing group will provide the perfect opportunity to show off it.

“Our new blog is set to become the online destination for free professional interior design advice. It takes the guess work out of selecting a new piece of furniture or coordinating multiple interior elements into one space. Our photo sharing group provides an excellent opportunity for our clients to show of their Pfeifer purchases. We are constantly impressed with our client’s beautiful interiors. Sharing inspiring spaces with others can only lead to more great ideas,” said AJ DeForest, founder and design director of the new ecommerce website,

Not everyone can live in a flawless modern interior, but a few suggestions from Pfeifer’s design consultants can take any space from average to outstanding. Buyers at the beginning of a design project can make sure that they get started on the right foot, and those working on the finishing touches can be certain that they are making the best choices to take their space to the next level. Each week the studio will choose their favorite questions to be featured on the blog, Pfeifer Q & A, available through, the internet’s most popular online blogging destination.

The personalized advice will reflect Pfeifer’s own design philosophy; Homes should be a personal and functional, even if it comes at the expense of design perfection. They believe that it is better to have a welcoming space that is incomplete than an interior that has beautiful elements clouded by superfluous clutter.

The blog will also keep website visitors up to date on the arrival of new collections, the latest Pfeifer Trends and innovative techniques in development by their artisans.

The studio believes that their new photo sharing group, Pfeifer Spaces, will provide an excellent opportunity for their clients to not only show off their own interiors, but provide inspiration to other buyers, as well. Retail buyers want to see what others are doing and everyone would love to have their own 15 minutes of design fame. Pfeifer Spaces will provide the opportunity for both.

As always, Pfeifer Studio makes it easy for the Press and Media to keep up with studio events. Their online Press Kit provides a quick, definitive overview of the studio, while the Press Release Archive highlights recent events.

There is also a web site full of great products for design stories. Print Ready Images of their most popular styles are available for download and images of all other designs can be easily requested. Members of the press can even request an Editorial Loan to be shipped directly to their photographer.

Pfeifer Studio, established by AJ DeForest in 1999, has designed for luxury retailers, catalogs and interior designers in the US, Europe and Japan. Their client list includes DKNY, ABC Carpet and Home, Bergdorf Goodman, Anthropologie, Portico Bed and Bath, Baker Furniture and Saks Fifth Avenue.

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AJ DeForest




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