IndexTools Launches Professional Services Group

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IndexTools today announced the launch of its Professional Services Group, which will provide best practices, deployment and end-user training to the company’s worldwide customer base.

Our customers know their objectives cold. We make sure they have the capability to execute web analytics so they can measure whether these objectives are being met.

IndexTools, a market leader in on-demand Web Analytics, today announced the launch of its Professional Services Group, which will provide best practices, deployment and end-user training to the company’s worldwide customer base.

“Professional services have always been key to our customers seeing almost immediate returns using our service," said IndexTools COO, Dennis R. Mortensen. “The accelerated growth in online marketing only confirms the importance of a web analytics partnered with the capability to help customers measure their web presence.”

With the growth in global online marketing estimated to reach $26 billion by 2010, marketing performance management is clearly a defining characteristic of successful organizations.

IndexTools Web Analytics 9.0 feature-rich, on-demand service has the flexibility, scalability, and real-time reporting to unlock a wealth of intelligence for businesses and organizations worldwide. IndexTools 9.0 offers customers the ability to configure the IndexTools reporting database to their unique needs. Other enhancements include more robust security management and first-party cookie support. IndexTools Bid Management 1.0 provides marketers a single interface for bid management and campaign optimization. Bid Management 1.0 makes it easy to get up and running with auto-setup for Google AdWords and Yahoo! (Overture) accounts, as well as automated PPC troubleshooting.

The IndexTools Professional Services Group consists of a team of consultants with deep experience applying IndexTools web analytics across a range of industries including online price comparison-shopping, hospitality, gaming, and online retail.

“Our focus is to help our customers reach their online goals,” says IndexTools Operations Manager Stephen Benford. “Our customers know their objectives cold. We make sure they have the capability to execute web analytics so they can measure whether these objectives are being met.”

Led by Tatjana Lukic, the Professional Services Group is dedicated to best practices, deployment, and end-user training. “We recognize the extensive IndexTools feature set is of little use if our customers lack the expertise to extract actionable intelligence. Our team helps customers get up and running quickly, and advises them on how to use IndexTools to learn more about their customers, keep their campaigns on target and their messaging relevant.”

About IndexTools

IndexTools provides businesses and organizations with accurate, real-time intelligence about the effectiveness of their Web investments, helping them to increase revenue, decrease costs, and provide higher levels of services to their customers and partners. Using purpose-built proprietary technology, IndexTools specializes in delivering on-demand web analytics solutions to the enterprise and SME markets. IndexTools serves its worldwide client base, through a network of over 200 local partners in over 25 countries around the globe. IndexTools operates from New York City, US and runs an Award-winning Technology Development Center in Budapest, Hungary. IndexTools’ competitors include Webtrends, WebSideStory, Omniture and Coremetrics.

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Dennis Mortensen

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