Owings Mills, MD (PRWEB) April 21, 2006
Rovion Inc., the original creator and leading provider of online video spokespersons, has partnered with the Food Network to promote the channel’s The Next Food Network Star show, now in its second season.
Using Rovion’s proprietary InPerson video technology, Food Network personality and host of The Next Food Network Star, Marc Summers, invites visitors to go behind the scenes of the show and vote for the winner. The two week campaign begins on Wednesday and will run on FoodNetwork.com and TVGuide.com.
Eight talented finalists have been competing for a chance to host a Food Network program since the season’s premiere on March 19th. A team of judges will whittle the group to two by the end of the April 16th episode, and the viewers will make the final decision before the final episode, which will air on April 20th. Viewers will be able to vote once online and once through their mobile phone.
“The Food Network has always been on the cutting edge of using technology to interact with its audience and we’re thrilled to be working with them on this program,” said Rovion CEO, Len Ostroff. “Rovion’s InPerson technology adds another layer of visitor engagement and a valuable human element to the promotion.”
Headquartered in Owings Mills, MD, Rovion Inc. (http://www.rovion.com) is the leading provider of borderless video streaming solutions for web publishers, media organizations, advertisers, and marketers. Rovion's patent-pending InPerson™ technology has revolutionized the relationship between broadcast and broadband, enabling websites to “come alive” with compelling ”out of the box” video messages leading to increased response rates, recognition, retention and revenues.
Rovion’s InPerson™ clients include hundreds of organizations including 1-800-Flowers.com, Arts & Entertainment Television, Barnes and Noble, Best Western Hotels, Comcast, Discovery Store, HBO, Hickory Farms, H&R Block, LasVegas.com, NASCAR.com, NBA, Quicken Loans, Reynolds and Reynolds, Roush Racing, Sears, TV Guide and the WWE. Radio and Broadcast clients include ABC, Clear Channel, Emmis, CBS Radio, RadioOne, Scripps, and Sinclair.
About The Food Network
Food Network (http://www.foodnetwork.com) is a unique lifestyle network and website that strives to surprise and engage its viewers with likable hosts, personalities, and the variety of things they do with food. The network is committed to exploring new, different, and interesting ways to approach food - through pop culture, adventure, and travel - while also expanding its repertoire of technique-based information. Distributed to more than 85 million U.S. households and five million website users, Food Network ranks first among ad-supported cable networks on year-to year subscriber growth and first among food websites. With headquarters in New York City and offices in Atlanta, Los Angeles, Chicago, Detroit and Knoxville, Food Network can be seen internationally in Canada, Australia, Korea, Thailand, Singapore, the Philippines, Monaco, Andorra, Africa, France, and the French-speaking territories in the Caribbean and Polynesia. The E.W. Scripps Company (NYSE:SSP), which also owns and operates Home & Garden Television Network (hgtv.com), Do It Yourself (diynetwork.com), Fine Living (fineliving.com), and Shop At Home (shopathometv.com) is the manager and general partner.