People like their kids to look and dress like them. So when they buy sunglasses for themselves, they buy a smart pair for their kids also. This can act as a nice up sell and increase the overall order value for the retailer.
Salem, OR (PRWEB) April 24, 2006
Kirk Bachelder of CTS Wholesale sunglasses today announced that he is willing to personally guide any retailer of 'compare to' sunglasses in setting up a sunglass business and managing it profitably. He claims that the 3 main challenges facing any sunglass retailer are --
selecting the best-selling sunglasses
- best places to sell sunglasses
- how to setup the display for maximum impact
Kirk has been successfully selling 'compare to' sunglasses in various markets like malls, flea markets and exhibitions. He now imports sunglasses and has a large number of retailers who buy wholesale sunglasses from his company and sell in retail. Kirk claims that selling sunglasses can earn pretty handsome margins for the retailers.
Kirk reported, "My retail experience has taught me how to get the best sales figures at any given retail location. Every location is unique and the sunglasses display has to be setup to highlight the range that should sell most in that location. I will be happy to guide my customers to showcase the most potential range effectively."
He added, "Our Juicy sunglasses range is very popular with girls of all ages. This and the Rhinestone range should be displayed prominently at places where lots of girls and ladies visit."
CTS Wholesale recently added 'sunglass repair kit' to their accessories range because it is easy for people to lose a nose-pad or a screw and they do not like to throw away even a $10 pair because of this. The retailers can earn a decent extra sum by offering to repair the customers' sunglasses.
He also suggested, "People like their kids to look and dress like them. So when they buy sunglasses for themselves, they buy a smart pair for their kids also. This can act as a nice up sell and increase the overall order value for the retailer."
Kirk expects that his retailers will be able to make much higher sales and earn better margins with these suggestions.
About CTS Wholesale Inc.
CTS Wholesale Inc. offers wholesale 'compare to' sunglasses and accessories through its online store at CTS Wholesale sunglasses. The owner, Kirk Bachelder enjoys guiding young entrepreneurs and retailers on setting up kiosks and shops at malls and other high traffic areas for selling designer sunglasses.
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