Purchases of Promise Rings on the Rise

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The tradition of the groom choosing his future bride's engagement ring may be dying out, claims a leading ring retailer, with more and more men choosing to propose with a promise ring instead.

The tradition of the groom choosing his future bride's engagement ring may be dying out, claims a leading ring retailer, with more and more men choosing to propose with a promise ring instead.

"It used to be the case that a man would buy an engagement ring to offer to his fiancé when he proposed to her," said a spokesman for Titanium Rings Studio. "But that tradition is starting to die out as women prefer to choose their engagement ring themselves.

"Now, men are just as likely to buy a promise ring to propose with. This is a less expensive ring which is used symbolically during the proposal. The couple can then go shopping together to purchase the "real" engagement ring, allowing the bride-to-be to have a say in the type of ring she wears."

Promise rings have been around for a long time, and are also used by couples who want to make a commitment to each other without necessarily getting engaged. Once an engagement takes place, the promise ring can be transferred to the right hand, or worn alongside the engagement ring as a special symbol of that commitment.

"An engagement ring is an important purchase," added Titanium Rings Studio's spokesman. "It’s a ring that the bride will wear for the rest of her life, and the groom should traditionally spend the equivalent of one month's salary on it.

"That's why it's so important to make sure that the ring chosen is to the bride's taste – and why promise rings are becoming such a popular choice."

And it's not just ordinary promise rings, but titanium promise rings that have become one of the most popular purchases of both new and established couples. Titanium rings are lightweight, durable and long lasting – so the promise you make really will last forever!

A titanium promise ring can also be easily customised, with the addition of color or other design features making for a truly unique ring.

"Most people tend to go for a fairly classic design when buying engagement rings," added the spokesman for Titanium Rings Studio. "By buying a titanium promise ring too, you can afford to go for something a little more colourful and distinctive."

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James Strutton
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