Taking It All In...One Big Day At A Time

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Just Marry! owner, Susan Southerland of Orlando, coordinated a high-profile wedding for Style Network’s ‘Whose Wedding Is It Anyway?’ and is taking it one big day at a time.

Was one wedding -- your own -- enough for you? Try coordinating hundreds of weddings, brides, grooms, and their families. As high-stress jobs go, ‘wedding coordinator’ ranks right up there with bomb-squad technician. After all, the gig requires nerves of steel, the ability to handle potentially explosive situations -- and the understanding that with one false move, you could be looking at a very big boom. Such is the life of Susan Southerland, founder and president of Just Marry!, the Southeast’s premier, full-service luxury and destination wedding planning company headquartered in Orlando, Florida.

Most recently, one of Southerland’s high-profile weddings in Jekyll Island, Georgia was chosen by ‘Whose Wedding Is It Anyway?’ to appear on the Style Network. This revealing reality series digs deep into the hectic lives of party pros as they scout locations, juggle seating charts and dole out tissues to blubbering moms. Each week, their cameras follow top event experts from around the country as they attempt to create nuptial nirvana. Quite an honor for Southerland, considering there are more than 10,000 certified, professional bridal consultants in the United States. The ‘Whose Wedding Is It Anyway?’ fun began on October 22, 2005, just as threats of Hurricane Wilma were looming towards Florida. (In this biz, you’ve got to be ready for anything!) To learn how the couple’s dream wedding started, tune in to the show which airs beginning April 25, 2006 (check local listings for times).

Can Just Marry! help you get married? From a small-town grocery cashier to a big-time Disney executive, Just Marry! wedding wizards have finagled feasts and fetes for hundreds of marriage-minded couples. How do they do it -- and still keep their sanity? Some rely on years of hard-earned experience; for Southerland, it’s this AND her public relations degree which comes in handy for many wedding situations.

“Every couple is different. No two weddings are alike. It keeps things interesting and challenging,” says Southerland. Since it was established in 1992, Just Marry! has specialized in custom wedding planning for couples with distinctive taste and style, as well as destination wedding planning for visitors from around the globe. Ceremonies range from intimate affairs for two people to large gatherings of more than 700 guests.

Southerland is not new to high-profile weddings. Her weddings have appeared on The Learning Channel’s “A Wedding Story,” Orlando Bride, The Wedding Pages, TheKnot and Central Florida Bride. Susan serves as copy editor and a contributing editor for Central Florida Bride and her advice has appeared in the top national bridal publications. A popular speaker on weddings and wedding planning, she has spoken to eager brides and their families, as well as at the annual convention of the Association of Bridal Consultants and The Caribbean Wedding Association.

Whether looking for a traditional wedding day or a trend-setting alternative for your special day, the experts at Just Marry! have what it takes to handle the most challenging of circumstances while making the memories of a lifetime.

Consider yourself officially invited to view the ‘Whose Wedding Is It Anyway?’ festivities and tune in for the rest of the story, which begins airing April 25 and is repeated throughout the week.

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Susan Southerland
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