Cincinnati, OH (PRWEB) May 1, 2006
CallCommand™, a leading provider of web-based solutions that increase customer retention, loyalty and dealer profitability, today announced that CEO, Al Babbington, will Chair the Automotive CRM Summit 2006, hosted by Thought Leadership Summits, Inc (TLS). This informative Summit will be held on June 5th and 6th at The Ritz-Carlton Hotel, Marina del Rey, California. As Chair Person and Master of Ceremonies, Babbington’s opening remarks will address critical issues in customer relationship management from both the dealer and vendor perspective. Babbington, whose career spans more than 2 decades in the automotive industry, has experience both as a successful dealer and as CEO for an automotive CRM provider.
Determining who truly owns, or how best to share the customer relationship in the automotive industry is a significant challenge. Further complicating matters, Customer Relationship Management (CRM) may have a different meaning to an OEM, Dealer, and a Captive Finance Provider. Many times, customers receive conflicting messages from the different representatives of a brand, reducing the brand value and the customer lifetime value. While successful customer strategies both internal to each brand representative and between these players are difficult to achieve, examples do exist. Summit attendees will discover first-hand how their peers in the automotive ecosystem have improved their internal and collaborative customer processes and created sustainable competitive advantage.
"This Summit promises to provide invaluable insight for all involved. As a provider of Customer LifeCycle Solutions to the automotive industry, we are well aware of the challenges involved in creating an impact on a customer that is already relentlessly bombarded with uncoordinated messages,” said Babbington. “I am proud to join an unparalleled team of industry experts to help shed some light and bring some fresh, new perspectives to the issue,” Babbington added.
Babbington will join industry leaders from American Suzuki, AutoNation, BMW Group Canada, Gartner, Lexus, PACCAR, Porsche, South Bay BMW, and the X-Prize Foundation for two days of real-world case studies and interactive panel discussions focused on how improvements in marketing, sales, and customer service are helping the best run OEMs, Captives and Dealers differentiate themselves in the marketplace and more importantly attract and retain customers.
“We are excited to bring together a tremendous agenda of thought leaders from across the automotive ecosystem for this year’s Summit,” said Jon Munzel, Co-Founder of Thought Leadership Summits, Inc. “This is a rare opportunity for key representatives from OEMs, Dealers, and Captives to not only learn from their direct counterparts but gain insight into how their partners are developing and executing successful CRM strategies.”
CallCommand™ is a leading provider of communication solutions for automotive retailers and OEMs as well as a growing customer base in home improvement, schools, municipalities, independent services, telecom, churches and financial services.
Their patent pending technology decreases marketing and communication costs while simultaneously improving customer responsiveness. All of their solutions are fully web-based and do not require hardware, software or telephony equipment.
Since its founding in July of 2002, the company has grown to over 4000 users in seven different industries and continues to grow daily.
CallCommand is revolutionizing the way companies communicate with their customers and prospects. Using CallCommand’s products and services, organizations throughout the country are improving their owner loyalty, frequency of purchase and dollars spent per visit.
For additional information please contact Sarah Woellert: phone: 1-877-862-6662 or visit CallCommand’s web site at http://www.callcommand.com.
More on Thought Leadership Summits:
Thought Leadership Summits (TLS) develops and executes exclusive, industry-specific, executive summits, which enable the exchange of ideas, strategies, and tactics among the world's best companies -- helping our constituents maximize the return on their strategic investments. TLS delivers exceptional value to our thought leader speakers, executive attendees, and exclusive sponsors by limiting vendor involvement, maintaining an intimate audience size, and utilizing world class hotels and resorts for our Summits. For more information about the company and upcoming Summits, visit http://www.tlsummits.com/.