Zilliant Concurs – Innovative Companies are Moving from Art to Science

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Zilliant data-driven price management software uncovers new profit opportunities as companies move from art to science. Innovative companies are marrying sophisticated analytical techniques with their enterprise data to realize untapped significant opportunities for competitive and market advantage.

Long gone is the day of the ‘gut instinct’ management style. Today's business leaders are adopting algorithmic decision-making techniques and using highly sophisticated software to run their organizations. Scientific management is moving from a skill that creates competitive advantage to an ante that gives companies the right to play the game.

Zilliant, the leading provider of data-driven price management software, supports the recent coverage in leading business and academic publications, and consulting firms of the impact of math and science on business processes and decision-making. In recent months, BusinessWeek, Harvard Business Review and McKinsey & Company have all published articles on this trend, citing examples of how innovative companies are marrying sophisticated analytical techniques with their enterprise data to realize untapped significant opportunities for competitive and market advantage.

While the intersection of business operations with math and science is a new concept for many, it forms the core of Zilliant’s value proposition. A significant percentage of Zilliant’s employees hold advanced degrees in mathematics, economics and/or other decision sciences. These scientists have developed proprietary models and algorithms that tap into the massive amounts of data within ERP, CRM, order management and other enterprise systems. These quantitative capabilities form the foundation for Zilliant’s pricing software, the Zilliant Precision Pricing Suite (ZPPS). ZPPS helps customers better analyze, set and execute prices finely tuned to differences in customer, market, product and order characteristics.

As noted recently by Harvard Business Review, it is exactly this type of data-driven approach that otherwise sets some companies apart from their competitors. “Analytics competitors look well beyond basic statistics. These companies use predictive modeling to identify the most profitable customers…they establish prices in real time to get the highest yield possible from each of their customer transactions.”

Support for a data-driven business environment also came recently from McKinsey and Company, who predicted that management’s transition from “art to science” will be one of the top ten trends to profoundly shape the corporate landscape in upcoming years. According to the McKinsey Quarterly, First Quarter 2006, "Long gone is the day of the ‘gut instinct’ management style. Today's business leaders are adopting algorithmic decision-making techniques and using highly sophisticated software to run their organizations. Scientific management is moving from a skill that creates competitive advantage to an ante that gives companies the right to play the game."

“We are very pleased to see the increasing awareness of how leading companies are embracing math and science to drive better business decisions,” said Greg Peters, Zilliant’s CEO. “Since its inception, our company’s mission has been to unite science and math with technology to ultimately provide actionable insight that increases our customers’ revenues and margins by millions of dollars each year.”

About Zilliant

Zilliant is the leading provider of data-driven price management software that drives measurable profitability improvement for manufacturers and distributors by enabling precision pricing across the enterprise. Zilliant’s Precision Pricing Suite combines proprietary price segmentation and optimization science with easy-to-use business applications to help customers determine and negotiate the “best” price for every transaction. Greater price differentiation and smarter price strategies have helped Zilliant’s customers to increase profits by tens of millions of dollars. Headquartered in Austin, Texas, Zilliant is a privately held company. Investors include Austin Ventures, Cardinal Ventures, JP Morgan Partners, and Trellis Partners. For more information contact Zilliant at 877.893.1085 or visit http://www.zilliant.com.

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