WebmasterRadio.FM Launches Silver Anvil Series on "CoverStory" PR Show

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Every Wednesday until the June 14th wrap-up show, a different Silver Anvil Awards finalist will be profiled on WebmasterRadio.FM's PR show "CoverStory."

The Silver Anvil Awards have honored achievement and excellence in the public relations field for nearly sixty years and we are thrilled to be able to bring the expertise and knowledge of the Public Relations Society of America to WebmasterRadio.FM

WebmasterRadio.FM, the premier free, business, 24/7 internet radio network focused on the e-commerce marketplace, announces the launch of the Silver Anvil series on "CoverStory," the network's hit public relations show. The series will showcase some of the 101 finalists selected from the 754 entries in the Public Relations Society of America’s (PRSA) 2006 Silver Anvil Awards.

The Silver Anvil Awards program recognizes the most outstanding public relations programs planned and executed each year.    Featuring a different finalist each week, the series will air live on Wednesdays at 2:30 p.m. on http://www.WebmasterRadio.FM through June 14th. All Silver Anvil Awards are announced at the Silver Anvil Awards Evening held in New York City on June 8, 2006.

This week's premiere Silver Anvil edition will feature c3 Communications, Inc. (c3) nominated for their efforts promoting two new attractions at Belmont Park, a amusement center on the beach in San Diego, California and the 80th Anniversary of the San Diego Coaster Company's Giant Dipper roller coaster. With a team of three and a budget of $10,000, c3 was challenged to increase park sales by 16 percent; in the end, San Diego Coaster Company management confirmed that sales were increased by over 26 percent and they were able to reduce their advertising budget during the course of the year.

Hosted by PRWeb's President and CEO David McInnis, PRWeb's Executive Vice President Mick Jolly and Brandy Shapiro-Babin, "CoverStory" teaches the latest principles of public relations and features appearances by powerhouses in the PR field. The premiere edition of "CoverStory" airs Wednesday, May 3rd at 2:30 p.m. EST. All WebmasterRadio.FM shows are available in podcast, mobilecast and archived format at http://www.WebmasterRadio.FM.

"The Silver Anvil Awards have honored achievement and excellence in the public relations field for nearly sixty years and we are thrilled to be able to bring the expertise and knowledge of the Public Relations Society of America to WebmasterRadio.FM," stated WebmasterRadio.FM's Vice President of Marketing Brandy Shapiro-Babin. "The exemplary public relations efforts to be highlighted over the next seven weeks of the Silver Anvil series will provide inspiration and wisdom to our listeners, enabling and elevating their own public relations efforts."

The Silver Anvil Awards program has grown in scope and stature since its inception in 1946, and awards are now given in 56 categories and subcategories. To date, more than 1,000 organizations have received Silver Anvils for excellence in strategic public relations planning and implementation. The Silver Anvil is annually awarded to organizations that have successfully addressed a contemporary issue with exemplary professional skill, creativity and resourcefulness, execution and evaluation. For more information about the Silver Anvil Awards, visit http://www.prsa.org/_Awards/silver/index.asp?ident=sil0.

About WebmasterRadio.FM

WebmasterRadio.FM strives to lift the "veiled curtain" of the Internet to bring the business community together through an interactive radio network. Its listeners are a global group comprised of everyone from corporate executives and decision makers to individuals who work for themselves, small and mid-sized businesses to those just starting out. The WebmasterRadio.FM listening audience has a vast appeal to anyone looking to learn industry-specific information from the most successful marketers and technology experts in the world. These Internet "influencers" create, learn and listen in a true community destination.

WebmasterRadio.FM's stellar line-up of radio programming includes "Cover Story" with David McInnis, CEO, and Mick Jolly, Executive Vice President, of PRWeb, WebmasterRadio.FM's official newswire; "The Hook with Katie Kempner" with Katie Kempner, Vice President of Crispin Porter + Bogusky; "ad:tech Connect" with host Susan Bratton, ad:tech Chair and CEO of Cendara, Inc.; "DomainMasters" with Monte Cahn, CEO of Moniker.com; "The Daily SearchCast" featuring Danny Sullivan of SearchEngineWatch; "NextStuffNow" with Chris Tolles, VP of Topix.net; "Power Source" with Tim Mayer of Yahoo! Search and Jeremy Zawodny of Yahoo!; and more.To tune into WebmasterRadio.FM’s live content, or to check out the show lineup, please visit http://www.webmasterradio.fm.

About the Public Relations Society of America (PRSA)

The Public Relations Society of America (http://www.prsa.org), based in New York City, is the world’s largest organization for public relations professionals. The Society has more than 29,000 professional and student members. PRSA is organized into 112 Chapters nationwide, 19 Professional Interest Sections, along with Affinity Groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations. The Public Relations Student Society of America (PRSSA) has 271 Chapters at colleges and universities throughout the United States.

Media Contact:

Brandy Shapiro-Babin

954-309-5578

This press release distributed by PRWeb, the official newswire and Online Visibility Company™ of WebmasterRadio.FM.

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