Outdoors Web Site Trails.com and National Trail Organization American Trails Announce Partnership

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Leading trail information company and trail advocacy organization join together to promote the Trails.com subscription service and provide funds to American Trails for trail education, protection, and stewardship

Trails.com, the leading online planning resource for self-guided outdoor and adventure travel in North America, has announced a strategic long-term partnership with American Trails, one of the top trail advocacy groups in the United States. Both organizations will strive to promote each other’s services and goals, including efforts to get more people using and enjoying trails nationwide. Under this partnership, American Trails will link from its Web site (http://www.americantrails.org) to the Trails.com Web site (http://www.trails.com), connecting the americantrails.org state trails pages to relevant outdoor activities pages on Trails.com. In return, Trails.com will share online subscription sales revenue. The two organizations together will be co-developing detailed trail ethics guidelines promoting trail stewardship by all types of trail users. The goals of this partnership for both organizations are to engage more trail users, encourage more frequent trail use, and grow the number of trails available for all kinds of activities nationwide.

“American Trails is proud to partner with Trails.com, a like-minded organization that supports trail use by all outdoor enthusiasts, from hikers and mountain bikers to kayakers and cross-country skiers,” said Pam Gluck, Executive Director of American Trails. “Sharing the same vision for trails and trail use makes this partnership particularly rewarding.”

“We are glad to know that the funds that American Trails receives from this partnership will be spent protecting trails all across America,” said Doug Colbeck, CEO of Trails.com. “More trails and better-maintained trails are good for our company, the outdoor industry, and the nation as a whole.”

  • About Trails.com

Founded in 1999, Trails.com is the most complete online planning resource for self-guided outdoor and adventure travel in North America. Through partnerships with leading guidebook publishers, including Falcon Guides, The Globe Pequot Press, The Mountaineers Books, Menasha Ridge Press, Wilderness Press, and others, Trails.com gives consumers access to over 30,000 trail descriptions covering more than 20 outdoor activities. Additional website features include USGS topographical maps, GPS tools, aerial photos, and more. Forbes “Best of the Web” Magazine has recognized Trails.com as a No.1 outdoor and travel site since 2001. Trails.com, Inc. is a privately held company located in Seattle, Washington. For more information, please visit http://www.trails.com or contact Bryce Stevens at (206) 286-0888 x112.

  • About American Trails

Founded in 1988 and headquartered in Redding, California, American Trails is pursuing a national infrastructure of trails and greenways within 15 minutes of every American home or workplace. Through education, partnerships, and timely information resources, American Trails promotes the creation, conservation and broad enjoyment of quality trails and greenways that serves a full range of trail activities. Through the National Trails Symposium, as well as the American Trails website, trail managers and advocates look to American Trails for technical resources on trail planning, design, construction, maintenance, operation, funding, safety, accessibility, advocacy, and more. One of American Trails’ goals is to support America’s trails by finding common ground and promoting cooperation among all trail interests. For more information, please visit http://www.americantrails.org or contact Pam Gluck, Executive Director, at (530) 547-2060.

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Bryce Stevens
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