The Ultimate Pay Off: Corporate Staff Training Creates More Competitive Business

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CEO, Joy Gendusa of PostcardMania, implemented her own in-house training academy for her 120+ employees; the pay-off was more than she expected.

Corporate training is not a new concept, but corporations are forever looking for ways to employ it where it might appeal more to the employees. Joy Gendusa, Founder and CEO of PostcardMania, employed the Hubbard Management System for her corporate training and created an in-house academy for her company where her 120+ employees could improve their on-the-job skills. She expected more confident employees and better production. What she got were happier customers.

HR Magazine’s article “Just-in-Time Training”, mentions corporate trainers who have begun to capitalize on the ease of the technology. The key question is whether or not the technology can be useful for employee training.

Joy Gendusa went a step further to comment on this by saying that the ability to use any technology to train is dependent on the employees’ ability to assimilate the data and be able to apply it to what they are studying it for.

PostcardMania’s curriculum in their in-house academy begins with a course specifically for teaching employees how to learn. Simple as it may sound, employees and executives alike are improving their ability to comprehend at a faster rate and increasing their competency on the job.

By employing this study method in all seminars and presentations, a recent seminar delivered to CSRs regarding how to handle upset customers turned out immediate results. One employee claimed, “By using the methods I learned in the seminar, I am able to get an upset customer "out" of anger, get out the communication I need, and have it understood. And they tell me to have a nice day, afterwards. This technology really works!” Other similar success stories are common.

Gendusa utilized a State Incumbent Worker Training Grant that she was awarded from the Workforce Florida in Pinellas County to establish her in-house academy where 75% of their corporate training expenses will be reimbursed to PostcardMania up to $19,000. 50% of her employees will be trained through a segment of their curriculum by June 2006.

State Representative, Kimberly Berfield, stated in a letter to PostcardMania’s VP Quality Control, “I was happy to learn this grant will provide training for your employees, enabling them to upgrade their skills, thereby helping to keep your business competitive.”

About PostcardMania:

PostcardMania is a full service postcard direct mail marketing company listed as one of the 500 fastest privately-held companies in the nation recognized by Inc Magazine in 2005. Their marketing services include graphic design, printing, mailing list acquisition and mailing services with free marketing advice. They help small businesses all over the country to expand through the use of direct mail marketing techniques and are one of the. Visit

About the Hubbard Management System:

The Hubbard Management System is a body of administrative works by the renowned author and philosopher, L. Ron Hubbard. Today, L. Ron Hubbard's management principles have reached more than 140,000 companies and corporations in 75 countries. The Hubbard Management System provides business people with solutions to productivity and prosperity. Visit


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Karla Jo Helms
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