Getminted Bags Ladbrokes, Pinnacle, and Paradise Expertise

Share Article hires gaming guru Millar for key customer relationship manager (CRM) role.

Getminted have a new weapon deployed in its quest to dominate the UK gaming space, delving into the gaming world to find a man capable and ready to take the helm as regards player communications - Steuart Millar joined the team in Feb 2006.

Millar, brings much to the table for - he has a tremendous background in the online gaming industry, is knowledgeable about gaming and has no problems with the UK feel of the Getminted products and services. He also has another viable point in his favor as he has an extensive online CRM background honed with some of the industry's best sites. Practical expertise has proved to be critical as the online gaming world continues to rely heavily on customer retention.

Millar, boasts an impressive CV having helped a string of successful gaming companies including Ladbrokes, Paradise Bet, Pinnacle Sports, and Cassava ( build up their offers. He was therefore targeted and brought on board by Getminted due to his breadth of expertise.

Millar, could have chosen a number of options for his future but went for Getminted due to its UK focus and exceptional product offering. Getminted offered a strong package to secure Millar's services. The appointment has already seen the CRM expert make a big impact on cross selling lines for the business.

This new role bodes well for Getminted customers there will be continued development and resource commitment as regards player offers ensuring the leading UK online gaming community is kept up to date.


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Simon Collins
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