New Locksmith Services Directory Launched

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Locksmiths are seeing the trend away from the yellow pages as more people turn to the Internet to find their services. Locksmith-Local.com provides a portal for their consumers.

Parker Media, Inc. is happy to announce a new locksmith directory site located at http://www.locksmith-local.com. This site is a geographically sorted directory of registered locksmiths.

In 4th quarter 2005, the use of the Internet for local search surpassed the use of the yellow pages for the first time ever (Kelsey Group). This means that advertising on the web within an locally targeted format is essential for businesses in the future.

In March 2006, over 750,000 searches were performed using the term "locksmith" (Data: Yahoo! Search). The majority of these searches were paired with city names. For example, "locksmith chicago" or "locksmith los angeles." Understanding the dynamics of search usage allows Parker Media to present the most optimized site for providing these searchers with the locksmith contact information they need.

Parker Media, Inc. has been in the web business for nearly 10 years. In that time, we have learned effective techniques for utilizing the Internet as an advertising space. In the last year, we have launched several industry specific, yet locally targeted directory sites and are seeing great success in growing relevant traffic volume. Our services also include Internet Directory Service, Pay-Per-Click campaign management and web site design.

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Darryl Parker
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