Mebane, NC (PRWEB) May 18, 2006
Kingsdown, Inc. announced today it has appointed well-known mattress executive, Jim Ross, as Vice President of Marketing. In this newly created position, Mr. Ross will report to Pat Flippin, President and COO.
With a long-standing career in the mattress industry, Mr. Ross brings a wealth of experience to draw on at Kingsdown. Over the past 20 years, he has served in various marketing and sales roles at Sealy. Most recently, Mr. Ross led special projects and initiatives, such as the launch of the Sealy Posturpedic line in January 2006. He was also Vice President of Marketing for Stearns & Foster for seven years, during which time the brand became synonymous with premium bedding. Under Mr. Ross’ leadership, Stearns & Foster grew to over $225 million in sales, making it the largest premium bedding brand in the United States. Prior to the marketing role, Mr. Ross served as Sales Manager and Account Manager for 6 major US markets.
“Jim’s proven success at positioning and selling high-end product makes him an obvious fit,” said Pat Flippin, President and COO of Kingsdown. Mr. Flippin added, “We also feel that Jim’s background in both sales and marketing will help give our brand an edge with current and prospective retail partners and consumers.”
Kingsdown makes and markets a wide range of premium bedding products including innerspring, foam and air sleep systems for leading retailers in more than 20 countries including the U.S. Long recognized as an industry leader and innovator, it has developed the proprietary DormoDiagnostics® system that matches a customer to a bed resulting in better sleep and health. It also offers exclusively to designers its ultra-premium Oscar de la Renta line of bedding.
Kingsdown holds several patents and has won numerous industry awards. It is more than 100 years old, employee-owned and based in Mebane, North Carolina.