Miami, FL (PRWEB) May 17, 2006
Podcasting’s popularity has grown tremendously over the past year, and major corporations have begun developing campaigns which utilize podcasting. These campaigns vary from promotional in nature to polished podcast programming, distributed with targeted goals in mind. EarthLink, Dixie Cups, and Go Daddy have inked major advertising sponsorships already. Addidas, the NBA Finals, the Arizona Heart Institute, Air Jamaica, Virgin Airlines, and National Public Radio have all developed podcasts to compliment their business models.
What I Want Podcasting has worked with Air Jamaica to podcast the Jazz & Blues festival, Baptist Hospital to develop medical podcasts, national home builders to integrate real estate podcasting and more.
“The main concept behind integrating podcasting into any business or industry is; focus on the opportunities within the medium to compliment already existent business models. Any firm who is interested in developing and integrating podcasting into their operations, should consult a business podcast development firm who specializes in fusing brand synergy with return on investment” says Founder of What I Want Podcasting, Ryan Hoback
“When a business approaches us with an interest in podcasting, we concentrate first on their ideas, objectives, and desired goals. Then after our initial conversation on direction, we decide how our operation can benefit the client most “adds Hoback.
Business Podcasting has been covered heavily in the press over the past year. The use of this new medium has created avenues for podcast integration across all major industries. Business Podcasting conferences and workshops have been popping up across the country. What I Want Podcasting® helps develop the commercial uses of podcasting for existing businesses.’