Digital Railroad Expands Collaboration with the PLUS Coalition
Global provider of online services for professional photographers, agencies and image buyers expands role in renowned coalition dedicated to streamlining image licensing process
New York, NY (PRWEB) May 17, 2006 -- Digital Railroad, Inc., today announced that it has increased its involvement in the PLUS Coalition, from Advisor to a Charter Sustaining Member and part of the elite PLUS Leadership Circle. Digital Railroad is the trusted provider of technology and services for the global community of buyers and sellers of professional imagery. The PLUS Coalition is a non-profit organization focused on clearly defining and standardizing the core aspects of image licensing and its management. This collaboration furthers each entity’s goal of streamlining the licensing process between image buyers and sellers worldwide.
“We look forward to our increased contributions to the PLUS Coalition’s important charter of simplifying and facilitating the licensing of images,” said Evan Nisselson, founder and CEO of Digital Railroad. “Image licensing has historically been a complex and confusing process. As the worldwide image market expands, it’s imperative that licensing becomes straightforward and works smoothly for all involved. The PLUS Coalition has made amazing progress in making global image licensing easier, and we’re honored to become part of this collaboration of respected companies, associations and industry experts.”
“We’re pleased to welcome Digital Railroad to the PLUS Coalition’s Leadership Circle, reserved for industry leaders contributing the highest level of financial and logistical support towards the development of the PLUS image licensing standards,” said Jeff Sedlik, CEO of the PLUS Coalition. “Digital Railroad’s growing and diverse international community of photographers, agencies and buyers, all using Digital Railroad’s technology and services to license images, is a microcosm of our increasingly global marketplace, and is exactly the type of community that the PLUS standards are designed to serve. Clearly, Digital Railroad and PLUS share the same goal: making the business of licensing images better for all involved.”
About Digital Railroad
Digital Railroad is the trusted provider of online technology and services for the global community of buyers and sellers of professional photography, allowing them to concentrate on doing what they love – to be creative. Membership currently spans 45 countries and includes over 15,000 registered buyers. Digital Railroad members actively represent more than 3 million images on topics such as sports, news, commercial, nature, and stock. Digital Railroad’s unique, comprehensive suite of online services transforms the way photographers and agencies manage, market, and sell images to photo buyers worldwide. For more information, visit www.digitalrailroad.net.
About the PLUS Coalition
The PLUS Coalition is the first international cooperative assembled to improve image licensing processes. In the Coalition, photographers, illustrators, stock agencies, ad agencies, designers, publishers and artist’s representatives are working together to create an integrated system of universal licensing standards. Collectively, the PLUS Glossary and other PLUS System components exist as the most comprehensive standards in the world of image licensing, creating a new, universal licensing language that is easy to understand and use. The purpose is to make every license simpler, more transparent, more secure, and of greater value for everyone on every side of the process. For more information, visit www.useplus.org.
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