Pancreatic Cancer Research Finds an Unexpected Ally in Upscale Online Boutique

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What does an upscale online boutique have in common with pancreatic cancer research? After the loss of her husband to pancreatic cancer in 2001, Susan Reichey has used her online boutique, Pitney Manor, as a secret weapon in the fight against pancreatic cancer.

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Pancreatic cancer is the fourth leading cause of cancer-related deaths. Nearly 32,000 Americans will be diagnosed with pancreatic cancer this year alone, and all but a few hundred will not survive. It is one of the least funded researched cancers known today, but one woman and her sophisticated online boutique is trying to change all that.

The owner of Pitney Manor, an online boutique specializing in fine home décor, Susan Reichey lost her husband to pancreatic cancer in 2001. Since then, she has been doing everything she can think of to increase pancreatic cancer awareness.

"Following the death of my husband, Michael, I was determined that the best way for me to honor his memory would be to strive to increase pancreatic cancer awareness," said Reichey. "It was therefore incumbent upon me that I become involved in fostering a platform that would allow me to make a living, and at the same time, contribute to further private donations for the early detection, treatment, and cure [for pancreatic cancer]."

Reichey began distributing information packets at local hospitals and doctors' offices. Each November, declared Pancreatic Cancer Awareness Month by Congress in 2003, she encourages people to educate themselves about pancreatic cancer and to wear purple ribbons in support. Now through PitneyManor.com, Susan Reichey is contributing a portion of every sale to The Michael J. Reichey Foundation, to benefit the Lustgarten Foundation for Pancreatic Cancer Research.

"I am undaunted by the fact that I do not have the influence of a widely recognized name in society. I am confident that I can gain modest attention to this dreaded disease by my instilled strength and resolve to offer hope for a better tomorrow for those that will be diagnosed with pancreatic cancer. By intertwining my business and its success with my direct participation in this cause, I will remain focused on the importance of giving back to humankind in my own personal way."

Pitney Manor offers sophisticated, rare, and unique home décor and apparel, including:

  •      Kashwere Robes, recently discovered by Oprah Winfrey and highlighted in her 2005 Christmas Favorites Show
  •     Madiera Harvest Stoneware
  •     Murano Glass Stemware and Figurines

Other novel gifts and home décor items sold in her online boutique to benefit pancreatic cancer research include scented shoe stuffers, sachets, fine linen placemats, small imported leather goods, decorative pillows, candles, and an extensive assortment of baby gifts.

Please help to advance research on the diagnosis, treatment, cure, and prevention of pancreatic cancer. The funds contributed to the Michael J. Reichey Foundation are donated to the Lustgarten Foundation for Pancreatic Cancer Research. Visit http://www.PitneyManor.com to browse their extensive selection of fine home décor and gifts and help increase their donations. Pitney Manor’s new Gift Registry is available now for users to create wish lists of items they want from the website.

For more information regarding pancreatic cancer, please contact The Lustgarten Foundation by visiting their web site at http://www.LustgartenFoundation.org or calling 866-789-1000.

About Pitney Manor

Susan G. Hartl Reichey founded the Pitney Manor online boutique as a vehicle to support Pancreatic Cancer Research while providing a diverse selection of fine, upscale home décor products that are both traditional and contemporary, all selected to appeal to even the most discriminating tastes.

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Susan G. Hartl Reichey, CEO
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