Web Marketing Association Names Imperial Optical’s Director of Sales and Marketing to the 2006 WebAward Judging Panel

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The Web Marketing Association is pleased to announce that David Pearce, Director of Sales and Marketing for Imperial Optical, has been selected as a judge of the 10th annual international WebAward competition for website development.

The Web Marketing Association is pleased to announce that David Pearce, Director of Sales and Marketing for Imperial Optical, has been selected as a judge of the 10th annual international WebAward competition for website development. The WebAwards is the standards-defining competition that sets industry benchmarks based on the seven criteria of a successful website. It recognizes the individual and team achievements of Web professionals who create and maintain outstanding websites.

"Unlike other awards, the WebAwards is not a beauty pageant where only the design and name recognition is important," said William Rice, President of the Web Marketing Association. "For the past decade, the WebAwards has used a quantitative judging formula based on seven criteria to evaluate, benchmark and set industry standards for website development. Imperial Optical’s David Pearce will play a critical role in setting the standard for Internet excellence by applying his expertise to each site he adjudicates."

“I am honored that the Web Marketing Association has selected me to judge this year’s WebAwards competition. Having been the recipient of a national website award in 2002, and more recently, having worked on the #1 ranked Imperial Optical website (http://www.imperialoptical.com), I fully understand the how much work goes into developing a best-in-class website,” David Pearce said. “The WebAwards are a great way to recognize the people and organizations responsible for developing some of the most effective and best websites on the Internet today.”

The 2006 WebAward judges consist of a select group of Internet professionals who have direct experience designing and managing websites – including members of the media, interactive creative directors, corporate marketing managers, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in website development and technology. Judging for this year's awards will take place in July and August, with winners announced in September.

The 10th annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating websites and defining benchmarks based on the seven essential criteria of successful website development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective websites on the Internet today.

Imperial Optical, Inc., founded in 1989, is the largest independent wholesale contact lens distributor in North America specifically focused on providing eyecare professionals with one-stop access to a superior selection of value-priced, top quality, branded contact lenses and a commitment to customer service known throughout the industry as the “Imperial Advantage.”    To learn more about Imperial Optical, Inc., the “Imperial Advantage” or how to become an Imperial Optical Strategic Partner, visit http://www.imperialoptical.com.

Eyecare professionals interested in developing their own practice website, complete with e-commerce functionality, are encouraged to visit ECP WebSolutions (http://www.ecpwebsolutions.com) or contact Mr. Pearce at 800-367-8422.

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