The Jeff Gordon Foundation Revs Up Donations via Online Auction

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Four time NASCAR Cup champion Jeff Gordon partners with automotive collectibles auction website to sell rare autographed racing collectibles, with proceeds benefitting The Jeff Gordon Foundation.

Fans and memorabilia collectors of four-time NASCAR Cup Series champion Jeff Gordon have the opportunity to get their hands on authentic autographed items from the NASCAR star while raising funds for The Jeff Gordon Foundation. Items will include such rarities as prototype collectibles, race-used uniforms, sheet-metal from Gordon’s No. 24 DuPont Monte Carlo, and other unique pieces from the offices of Jeff Gordon, Inc.

All of these items will be auctioned off to the highest bidders via online auctions at The website, which specializes in selling auto racing memorabilia and collectibles, has a special section dedicated to this merchandise and is no stranger to promotions involving one of NASCAR’s most popular drivers.

“We’re the official online auction house of Jeff Gordon, Inc.,” said Russ Dickey, director of marketing. “ has facilitated several very successful auctions for The Jeff Gordon Foundation in the past, and we’re proud now to be able to host a full-time section dedicated to raising funds for this very worthwhile charity.”

The Jeff Gordon Foundation section of officially opened on June 4 with two exceptionally rare items on the virtual auction block: a prototype of a 1/24th scale DuPont Monte Carlo diecast collectible, plated in 24k gold and signed by Gordon; and a piece of artwork which features the No. 24 race car and the No. 48 Lowe’s Monte Carlo of teammate Jimmie Johnson, signed by both drivers. A new item will be added each week.

“With the success of our previous online auctions hosted by, we decided to develop a weekly auction to continue generating funds to support the foundation’s efforts to help children with physical and emotional health care needs,” said Jules Moss, Business Development Manager of The Jeff Gordon Foundation. “This is an opportunity for collectors to not only add unique items to their collections, but also to support children in need throughout the country.”

All of the auctions will feature no reserve pricing, and a special Certificate of Authenticity will accompany each item. The net proceeds will benefit The Jeff Gordon Foundation. To view the current items up for bid, as well as more details about the auction, visit

About The Jeff Gordon Foundation:

The Jeff Gordon Foundation was established in December of 1999, by the four-time NASCAR Cup Series champion to support the physical, social and intellectual needs of children and their families. The Foundation is a non-profit 501(c)(3) organization that benefits The Leukemia &

Lymphoma Society®, The Make-A-Wish Foundation®, and Riley Hospital for Children, The Marrow Foundation® in partnership with The Hendrick Marrow Program and the Jeff Gordon Children’s Hospital at NorthEast Medical Center in Concord, NC. For more information, visit

About is an online auction house that specializes only in automotive and racing collectibles and memorabilia. Their anti-fraud and bidder-protection policies have made them a trusted source amongst collectors.

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Russ Dickey
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