Ryma Technology Solutions and Orasi Software Strategic Partnership Turns Ideas into Successful Features

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Integration of IdeaScope™ and FeaturePlan™ will enable product managers to analyze customer feedback and ideas for features and requirements management.

FeaturePlan is the missing link in connecting customer feedback with disparate requirements management tools and process

Ryma Technology Solutions Inc., the leading provider of real-world product management solutions for the software industry, and Orasi Software, Inc., developers of the award-winning IdeaScope™ and experts in on-demand and embedded customer feedback management software, today announced a strategic partnership that will develop an integration between FeaturePlan™ and IdeaScope. By leveraging IdeaScope’s powerful on-demand application to elicit, capture and analyze extensive customer feedback and validation, FeaturePlan further expands the scale of market inputs essential to every market-driven requirements process. The partnership further helps companies to increase the value of their core corporate knowledge base – the key asset for driving strategic decisions – and to define products that will achieve commercial success.

FeaturePlan is used worldwide by leading organizations such as Reuters, Autodesk and Trend Micro to automate the requirements gathering process, turn the flood of market inputs into actionable information and leverage a repeatable product management process across the enterprise. IdeaScope opens a rich frontier of additional market input capabilities through communication with the customer. Product management now can involve customers in the feedback process as well as verify assumptions through customer online surveys to support business-critical product decisions through strong market knowledge. Through the integration with IdeaScope, FeaturePlan expands the power of real-world market data and analysis, driving a comprehensive requirements management process through development and quality assurance that results in better software products aligned with the markets needs.

“IdeaScope has shown that it is possible to capture and manage large amounts of customer feedback,” said Rene Bellei, president and CEO at Ryma Technology Solutions. “This partnership shows how important it is for our customers to know their customers intimately in order to develop successful products. FeaturePlan is committed to partner with acknowledged industry leaders to support effective and efficient product management and requirements management processes.”

“FeaturePlan is the missing link in connecting customer feedback with disparate requirements management tools and process,” said Nick Kavadellas, president and CEO of Orasi Software. “The power of IdeaScope now can be harnessed with FeaturePlan to define market requirements and integrate customer feedback through every stage of the product process.”

For more information on Ryma Technology Solutions and FeaturePlan, visit http://www.featureplan.com. For more information on Orasi’s Ideascope, visit http://www.ideascope.com.

About Ryma Technology Solutions

Ryma Technology Solutions delivers real-world product management solutions for the software development community through its flagship product, FeaturePlan.™ The FeaturePlan solution is based on Pragmatic Marketing,® a best-practices industry-leading product management framework. FeaturePlan's automated, collaborative environment supports product management by providing a software solution to collect and organize market data. With this solution, product management can instantly generate market requirement documents and roadmaps, while also empowering them to make product recommendations based on tangible and objective real-world facts. With FeaturePlan, product management can focus more on strategic planning issues and less on purely tactical matters, and have access to the tools needed to implement a consistent product management process throughout the enterprise. Ryma Technology Solutions also provides a full range of professional services that assist organizations in implementing market-driven best practices for their product management team. Ryma Technology Solutions is led by an experienced management team and serves a rapidly expanding customer base. For more information, please visit http://www.featureplan.com

About Orasi

Orasi enables organizations to gather, prioritize and centrally manage feedback for customer-driven product development and large-scale software implementations. The company's proprietary applications and vendor technologies enable organizations to improve the product development lifecycle. Orasi’s global services division helps clients manage and deliver the highest quality products through training and services that support best-of-class technologies for enterprise product management, enterprise testing and performance management. Visit Orasi’s corporate site at http://www.orasi.com. Specific details relevant to IdeaScope are available at http://www.ideascope.com.

™ FeaturePlan and IdeaScope are trademarks of Ryma Technology Solutions Inc. and Orasi Software, Inc. respectively.

® Pragmatic Marketing is a trademark of a third party.

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Russell Foy
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