AdSecure™ has detected and stopped over a third of a million fraudulent sponsored search clicks, and counting
Minneapolis, MN (PRWEB) June 15, 2006
AdMedian announced today that its advertising clients have saved over $50,000 since the April launch of its AdSecure™ proprietary sponsored search click fraud identification and prevention technology. “AdSecure™ has detected and stopped over a third of a million fraudulent sponsored search clicks, and counting,” said AdMedian Manager Brian Lematta. “AdSecure™ dynamically analyzes over a dozen search and click related behavioral variables in real-time. The technology generates a click fraud validation score that allows us to pinpoint and prevent the sources of traffic with the highest percentage of fraudulent activities. With our click fraud protection technology, advertisers can maximize the return on their campaign budgets,” said Lematta. AdSecure™ works in real-time and is integrated automatically within every sponsored search campaign managed by AdMedian. For more information, visit http://www.admedian.com/?a=about/adsecure.
AdMedian LLC, a leading online network, serves the online website publisher and advertising industries. AdMedian’s traffic monetization solutions for publishers include graphical banner, popup/unders, content banners with AdShots,™ interstitial ads, search box, sponsored search, and domain parking. AdMedian's Publisher Network, AdSecure™ click fraud protection technology and publisher management system allows our Publishers to reach their websites’ full earning potential. Our advertisers reach their target audiences using the company’s Search Network, which includes sponsored search, keyword bidding, AdSecure™ click fraud technology and free AdShots™ thumbnail landing page screen shots. Founded in 2003, privately held AdMedian is headquartered near Minneapolis, Minnesota.
brian at admedian.com