Cycling Circus “Tour De Fat” Gets Rolling In Frisco, CO: New Belgium Brewing Hits the Road with its Annual Ballyhoo of Bikes and Beer

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Grab your bike and slip into your alter-ego because New Belgium’s philanthropic cycling circus Tour de Fat, is hitting the road for its sixth season! The roadshow series begins in Frisco, Colorado on Saturday, July 8, 2006 with an additional more ten cities slated across the West throughout the summer.

Grab your bike and slip into your alter-ego because New Belgium’s philanthropic cycling circus Tour de Fat, is hitting the road for its sixth season. The roadshow series begins in Frisco, Colorado on Saturday, July 8, 2006 with an additional more ten cities slated across the West throughout the summer.

The Tour de Fat brings together bike enthusiasts and bon vivants of every stripe in an all-out ballyhoo of bikes and beer. Costumes and decorated bikes reign supreme as the participants come for a casual ride, good music and entertainment, then stay, of course, for the beer. Amid the hoopla, Tour de Fat also raises money for local charities. The Frisco event will raise funds for Summit Flight for Life, the local program that responds to the medical needs of Summit county residents and airlifts patients to St. Anthony Hospitals. The event will also FUNdraise for the High Country Conservation Center, who will be managing the Zero-waste efforts this year!

Last year, the Frisco Tour de Fat attracted more than 500 Fat Tire fanatics who FUNdraised $3,850 for The Summit County Fat Tire Society, and $500 for Summit Flight For life. Additionally, Summit County Recycling also raised $500 by helping the Tour divert waste from the event. Team Tour de Fat composted 100 lbs. of beer cups and paper plates and recycled 70 lbs. of plastic water and soda bottles. At the end of the event, 85% of the total Tour de Fat waste was kept out of landfills – a grand total of two bags of trash were generated. Even the generators and transportation vehicles are biodiesel.

“Tour de Fat is a hair-raising, high-flying, death-defying show of incredible bike silliness and skill,” said Chris Winn, Event Evangelist. “You come out to the park, hang out with your friends, ride bikes and drink a little beer. At the end of the day, you’ve done your community some good just by having fun.”

What: Tour de Fat

When: July 8

Where: Frisco, Colorado at the Peninsula Recreation Area

Address: ½ mile south of Frisco on Highway 9 toward Breckenridge

Time: 11:00 a.m. – 6:00 p.m.

Bring: Your bike, the wildest costume you can put together, a smile and your happiest attitude ever.

Bands:

The Ditty Bops

Check ‘em out at (http://www.thedittybops.com/) and track their bicycle ride across the U.S. “We Shall Ride Under a Black Flag and call the Streets our Empire.”

Oakhurst ( http://www.porchmusic.com)

Don’t miss their fast, loud and rowdy roots rock with a bluegrass injection!

Sideshow: The Handsome Little Devils (http://www.handsomelittledevils.com/)

These media darlings are no small production. Check out their site, and then come see them in action.

Can’t join us in Frisco? Here are the Tour De Fat Dates for the 2006 “cycle”:

July 22: San Francisco, CA

July 29: Truckee, CA

Aug. 12: Seattle, WA

Aug. 19: Portland, OR

Aug. 26: Boise, ID

Sept. 2: Missoula, MT

Sept. 16: Durango, CO

Sept. 23: Fort Collins, CO

Sept. 30: Flagstaff, AZ

Oct. 21: Tempe, AZ

For more information on Tour de Fat, please visit http://www.newbelgium.com.

About New Belgium Brewing Company

New Belgium Brewing Company, makers of Fat Tire Amber Ale and a host of Belgian-inspired beers, began operations in a tiny Fort Collins basement in 1991. Today, the third largest craft brewer in the U.S., New Belgium produces six year-round beers; Fat Tire Amber Ale, Sunshine Wheat, Blue Paddle Pilsner, 1554 Black Ale, Abbey and Trippel, as well as a host of seasonal releases. In addition to producing world-class beers, New Belgium takes pride in being a responsible corporate role model with progressive programs such as employee ownership, open book management and a commitment to environmental stewardship. For more information, visit http://www.newbelgium.com.

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