Word of Mouth Marketing Association Announces Officers to Lead New Board of Directors

Share Article

WOMMA elects officers to lead its Board of Directors, representing a diverse mix of expertise from major brands, marketers, agencies, researchers, word of mouth specialty firms, and top experts.

The Word of Mouth Marketing Association (WOMMA) is pleased to announce the election of officers to lead its Board of Directors.

Ed Keller, CEO of The Keller Fay Group, will lead the Board as President. Other officers include:

-- Scott K. Wilder, Vice President; Group Manager, Intuit

-- Rick Murray, Treasurer; President, me2revolution, Edelman

-- Jackie Huba, Secretary; Author, Church of the Customer

Electing the officers was among the first orders of business for the recently-elected WOMMA Board of Directors. Comprised of WOMMA members from major brands, marketers, agencies, researchers, word of mouth specialty firms, and top experts, the Board and officers represent the wide diversity of companies that have embraced the consumer-driven power of word of mouth marketing.

"The election of a new Board and officers represents an important milestone for the word of mouth industry," says Keller. "I am honored to have the opportunity to work with this talented group of directors to help ensure that both WOMMA, and the word of mouth industry, will continue to grow, prosper, and provide a channel for the consumer's voice to be at the center of marketing."

WOMMA's Board of Directors include:

-- Ed Keller, President; CEO of The Keller Fay Group

-- Scott K. Wilder, Vice President; Group Manager, Intuit

-- Rick Murray, Treasurer; President, me2revolution, Edelman

-- Jackie Huba, Secretary; Author, Church of the Customer

-- Dave Balter, CEO, BzzAgent

-- Pete Blackshaw, CMO, Nielsen BuzzMetrics

-- Idil Cakim, Director, Burson-Marsteller

-- Laurent Flores, CEO, crmmetrix

-- Virginia Miracle, Director of Word of Mouth Marketing, Brains on Fire

-- Ann Moravick, President & CEO, Rowland Communications Worldwide

-- Jim Nail, CMO, Cymfony

-- Paul Rand, Partner, Global Chief Development and Innovation Officer, Ketchum

-- Gary Spangler, E-Business Leader, Electronics and Communications Platform, DuPont

-- Jamie Tedford, SVP, Media and Marketing Innovation, Arnold Worldwide

-- Michael Wiley, Director, New Media, GM

About WOMMA

WOMMA is the official trade association for the word of mouth marketing industry. Its members are committed to building a prosperous word of mouth marketing profession based on best practices, measurable ROI, and ethical leadership. The association has more than 275 corporate members. Learn about WOMMA at http://www.womma.org.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Visit website