Cook Ross, Inc. Offers Web Seminars on Integrating Cultural Competency Into Daily Business Practice

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Cook Ross will hold webinars in July on how cultural competency can impact business and organizational development.

Cook Ross will hold webinars in July on how cultural competency can impact business and organizational development.

“Making the Case for Cultural Competency in Healthcare” will be held Wed., July 5 at 2:00 p.m. A webinar that would be of interest to general business, “Translating Cultural Competency Into Organizational Effectiveness,” will be held Wed., Aug. 2 from 12:00 to 1:30 p.m. Both are free.

A third seminar, "The Clinical Case for Cultural Competency," will be held Wed., June 28. It is part of its Web Seminar Series, "Cultural Competency in Healthcare," and provides 0.1 CEU credits. It will be held from 2-3 p.m. and costs $35.

In "Making the Case for Cultural Competency," participants will learn how healthcare practitioners can deliver culturally sensitive care to patients of different cultures. Topics include the introduction to cultural, historical, and demographic factors that impact health status and response to illness and treatment. The audience is intended for healthcare professionals, including physicians, advanced practice nurses, nurses, administrators and staff who provide care to culturally diverse patients.

In "Translating Cultural Competency Into Organizational Effectiveness," participants will learn how they can transform their organization by practicing daily cultural competence while improving customer satisfaction and bottom-line results. The audience is intended for HR professionals, diversity executives, CEOs and managers.

Faculty members include Howard Ross, president, and Tara Nelson, RN, vice president, Research & Development, both of Cook Ross, Inc.

For more information or to register, please visit

About Cook Ross

Cook Ross is one of the country's leading organizational change and diversity consultancies, based in Silver Spring, Md. For nearly 20 years, the company has provided cultural competency solutions through its training, consulting products and services. Cook Ross believes that cultural competency can be learned and developed and can lead to unprecedented growth and vastly improved productivity, morale, internal communication, leadership, and customer satisfaction.

Cook Ross has developed CultureVision (, an online diversity tool for healthcare providers and The Diversity ToolKit ( for learning diversity and cultural competency in all settings. In helping organizations develop cultural competence, the company empowers employees with a set of new skills, enabling them to more effectively relate to customers and each other.

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.


Wendy Alpine

Alpine Communications

(770) 321-6386

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