100 Companies that Matter Most in the Digital Content Industry
Lancaster, PA (PRWEB) June 21, 2006
CMP Technology, a marketing solutions company for the technology industry, has chosen NXTbook Media as the publisher of digital editions for its magazines. The program will launch with six titles: InformationWeek, EE Times, Embedded Systems Design, Electronics Supply Manufacturing, Dr. Dobb's Journal and Call Center Magazine, enabling over 100,000 readers of CMP publications to receive their issues in a digital. These digital editions will replicate the look of the print edition while incorporating hyperlinks, audio and videos. The special NXTbook Media format requires no software downloads and can be viewed on any standard Internet browser.
Spencer Ewald, president of NXTbook Media™, said, “We’re thrilled that CMP Technology has chosen NXTbook as its sole digital publishing provider. CMP has a long and well known history of providing readers worldwide with outstanding content and we’re honored to be entrusted to optimize and deliver that content over the Web. These first six titles are a tremendous platform for the technology community and a strong basis of a successful ongoing relationship with CMP.”
Michael Zane, Vice President of Audience Development for CMP Technology, said, "We are looking forward to working with NXTBook Media as a true media partner. They have clearly made a commitment to producing a leading product with functionality and tracking, and CMP's audience will be the beneficiary."
About NXTbook Media™
NXTbook Media™ optimizes print publications for use on the Web. NXTbook™ Media’s digital publishing application helps clients market and broadcast print materials in easy-to-read electronic editions over the Internet using only a standard Web browser. Customers including Advanstar Communications, Hewlett-Packard, Reed Business Information, Prism Business Media, Cisco, Valpak, CMP Technology, Thomas Publishing, VNU Media, Weaver Official Publications, Hanley-Wood, Kia, Vance Publishing and Ziff Davis choose NXTbook Media™ to expand the reach and effectiveness of their print materials. Named as one of the “100 Companies that Matter Most in the Digital Content Industry” for two consecutive years by EContent Magazine, NXTbook Media is privately held and headquartered in Lancaster, PA. http://nxtbookmedia.com
About CMP Technology (http://www.cmp.com)
CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.
# # #